General Staff Jobs

Vonage Marketing Mission:

Vonage is unifying communications in the Cloud. We live in a flat world where businesses must compete on excellent customer experiences, which are enabled by great communications. Vonage is the only single-stack, cloud-native communications provider with all the necessary solutions aligned to one roadmap.

Our ‘One Vonage’ solution provides contact center, unified communications, AI, app integration, conversational commerce, and a communication APIs platform. It is an industry-disruptive offering that comes with a 99.999% uptime reliability backed by SLAs. As Analysts keep telling us, our communications solution is future-proofed.

Why this role matters

We are looking for an exceptional Product Marketer to be responsible for positioning our contact center solutions in North America, Europe, and Australia. Key to success in this role is creatively rethinking how to position our industry-leading solution in a crowded market space.

This position can be located near one of our Vonage locations: Holmdel, NJ; Atlanta, GA; Austin, TX; San Francisco, CA; OR in London or Basingstoke (UK).

Product Marketing is at the forefront of the go-to-market motion across the Vonage portfolio of products and services. This team develops the market strategy and all related materials for various audiences.

To be successful, you would consider yourself a trailblazer. You understand compelling messaging, laser-focused campaigns, and successful partnerships in a hyper-growth organization. You thrive in collaborative environments, enjoy working with teams across the company, and know how to influence cross-functional teams. You understand how to speak and market to different global sales teams, a wide range of channel partners, and Vonage’s #1 partner, Salesforce.

IF THIS SOUNDS LIKE YOU, CONTINUE READING BELOW…

What you will do

• Design, develop, and execute first-class product marketing of our contact center solutions.
• Craft concise, compelling messaging and positioning for internally and externally-facing collateral, including demo videos, customer videos, data sheets, presentations, whitepapers, e-guides, blogs and Salesforce AppExchange content.
• Work closely with product management to translate individual product roadmaps into strong go-to-market programs.
• Own external-facing product launch processes for new products and capabilities, targeted toward current and potential customers.
• Support Vonage Sales Enablement with training presentations, Sales FAQs, collateral, etc.
• Work with other Marketing teams to coordinate content, digital advertising, and events as part of larger campaigns.
• Contribute to competitive analysis of key competitors, as well as general market research.
• Work independently as a team of one, while also being comfortable working cross-functionally with Product Management, Sales, and the rest of Marketing.

What you will bring

• Excellent written and presentation communication skills.
• Strong interpersonal skills with the ability to collaborate and work cross-functionally effectively.
• A track record of partnering successfully with marketing teams on campaigns and plans.
• The ability to work virtually with teams spread across North America and EMEA.
• The flexibility to quickly reprioritize your work if required, while maintaining a long-term perspective on department and company objectives.

What’s required for application

• 5+ years of Software/SaaS/CCaaS marketing experience, ideally with a focus on contact center/CRM.
• A strong knowledge of buyer personas, their buying criteria, and the customer journey.
• A good understanding of Cloud Communications.
• A hunger to learn more about excellence in product marketing and best practice Product Line Management processes.

What’s in it for you

In addition to providing exciting work, career advancement opportunities, and a collaborative work environment, Vonage provides competitive pay and benefits including unlimited discretionary time off and tuition reimbursement.

Note: The purpose of this profile is to provide a general summary of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals within the same role based on business conditions, departmental need or geographic location.

Vonage

Our client in the oil and gas industry is looking for a Social Media Director to manage social media efforts for all brands within their portfolio. The selected candidate will own enterprise-wide social media strategy and closely collaborate with Brand Directors in the planning, development, and deployment of social media campaigns. The successful candidate will be engaged across the newly formed Brand Marketing Center of Excellence and across the enterprise to drive a compelling narrative supporting business objectives. The Social Media Director will partner closely with Brand Directors to define social media objectives and oversee the creation/review of social media content. In addition, the role will develop and monitor enterprise wide KPI’s and measurement tools to assess performance.

What you will do:

• Develop multi-brand social media strategies that drive brand awareness and reputation and link products back to the parent company.
• Manage and track paid social media campaigns across multiple brands and platforms.
• Partner with Brand Managers to monitor production spend and optimize agency burn against social media campaigns and creative, linking social media strategy into marketing campaigns.
• Build audience growth and engagement across social channels.
• Drive a strategy to integrate all social media platforms, email campaigns and web properties across the enterprise.
• Create and then maintain a unified brand voice across social channels with a keen eye for creative excellence.
• Possess passion about the intersection of brand and digital communications with an emphasis on short-form storytelling and engaging “snackable” content.
• Assess demographics to define and target key audiences for our brands.
• Build and maintain a detailed multi-brand social media calendar.
• Develop and maintain client-agency relationships, timelines, and work agreements.
• Coordinate social media activations with business objectives.
• Analyze, review, and report on effectiveness of all social media activity and tie into overall brand marketing campaigns.
• Drive innovative solutions with insights from social listening via Sprinklr or other platforms based on the social strategy you design.
• Translate website and social performance data into actionable insights leading to optimization across platforms and processes.
• Lead monitoring efforts and online crisis support.

Qualifications

• Bachelor’s degree in Advertising, Marketing, Communications or related discipline.
• 8+ years of experience developing a social media strategy for a family of brands or house of brands and would develop strategy across the enterprise and then work with tier one agencies to bring that strategy.
• 5+ years of performance based social media campaign management
• Expert understanding of social media sites (e.g., Facebook, Twitter, YouTube, Instagram, TikTok, LinkedIn, Blogs, Influencers, etc.), industry, new technologies, trends, and best practices.
• Organization: Ability to manage and coordinate multiple projects, tasks, and internal and external relationships.
• Brand: Strong knowledge of brand strategies, concepts, and activities that drive consumer behavior.
• Flexibility: Ability to change course quickly, does not get frustrated in a changing environment.
• Passionate about the Social Media landscape and constant iteration to stay ahead of trends.
• Experience building a house of brands concept across social media.
• Experience managing social media strategies in the oil and gas industry, manufacturing or heavy industry.
• Comprehensive understanding of all social media platform best practices for brand marketing.

Additional Information

All your information will be kept confidential according to EEO guidelines.

Candidates must be legally authorized to live and work in the country the position is based in, without requiring sponsorship.

We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.

Kindred is proud to be an equal opportunity employer, committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity/expression, sexual orientation, national origin, disability, age, or veteran status.

Kindred (formerly VentureWeb)

Summary Objective:

Onelife Fitness provides its members with the largest selection of amenities, equipment, and programs to support healthier and happier lives, all at an affordable price. If shouting this from the proverbial rooftop sounds fun, then we are looking for you. This is an opportunity to execute creative brand campaigns for one of the largest health and wellness operators in the country (4,000+ team members) while using an analytic approach to drive industry-leading performance marketing. As the Director of Marketing, you will provide hands-on marketing leadership focusing on brand development, marketing strategy and growing the lead funnel across all channels. This role is responsible for planning, developing, and executing the annual marketing plan. In addition, the Director will manage a marketing team responsible for brand, creative, digital, and social media execution.

Essential Functions:

• Deliver the ultimate fitness experience to every member, every time
• Build, plan and implement the annual marketing plan
• Execute marketing initiatives that contribute to high growth goals
• Responsible for overall marketing budget in multi-markets business
• Grow marketing talent with the ability to attract and retain team members
• Bring creative thought and excellence to every asset and inspire the team to strive for continuous improvement in both brand strategy and membership sales

Job Responsibilities

• Oversee and execute all aspects of the company’s marketing strategy and initiatives, including brand strategy, content, partnerships, media, advertising, experiential, email and social
• Own the marketing lead funnel to meet acquisition goals
• Balance media spend across channels to deliver optimal metrics (CAC, CPL, CPM)
• Create, edit and implement a yearly marketing calendar that encompasses events, promotions and member communication
• Work with corporate, regional and club management to ensure the implementation of the marketing strategy
• Provide tools and creative materials to enable the sales team to function effectively
• Manage, refine and grow social media followers and their engagement with Onelife Fitness brand
• Develop and manage the PR strategy (traditional, digital and influencers)
• Analyze and report on the effectiveness of marketing campaigns
• Develop and recommend improvements for both members’ and prospects’ experiences using survey tools and mystery shops
• Copywriting or drafting internal and external communications
• Collaborate with and manage external agencies’ deliverables
• Continue to review changes to the market, consumer trends and the activities of competitors
• Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
• You will be a valued member of the senior leadership team providing insights and advice on critical market opportunities and competitive challenges

Experience, Education and Certifications:

• 10+ years brand and performance marketing experience in a marketing-driven organization with proven success of driving revenue through consumer activation, digital marketing, offline advertising, PR, social media, events, and promotional programs
• Experience hiring and managing outside agencies and freelance work
• Ability to act as a player-coach – be both a leader and hands-on ‘doer’
• Strong leader with a proven track record of customer acquisition in digital (e.g., Meta, Google, TikTok)
• Understanding and analyzing digital marketing metrics and performance
• Experience with Google Analytics and HubSpot platforms
• Experience with Facebook / IG Advertising
• Superior communication, presentation and organizational skills
• Proficient user of Microsoft applications (Excel, Word, PowerPoint)

Employee Benefits:

All US Fitness team members receive:

• Complimentary Membership and Guest Privileges
• Discounts on Personal Training, Mind&Body, Aquatics, and Kids Programs
• Discounts on Serenity Day Spa Services and all apparel
• Employee Referral Gift
• In-house Continuing Education Credits and CEC Reimbursement

Additional Full Time Benefits:

• Medical, Dental, Vision, Supplemental Benefits and Group Life Insurance Benefits
• 401(k) Retirement Plan
• Paid Time Off

Relocation: Candidates outside of the specified area are welcome to apply but if selected for an interview, they must be willing to travel at own cost. Relocation assistance is not offered.

US FITNESS IS AN EQUAL OPPORTUNITY EMPLOYER

Know Your Rights

US Fitness Holdings, LLC

Headquartered in Austin, TX, Upper Echelon Products© (“UEP”) is a data-driven consumer products company selling an extensive line of branded products through eCommerce channels. UEP is the sole manufacturer and distributor of Repel® and Rain-Mate® umbrellas, Everlasting Comfort® memory foam, electronic, and bedding products, Le Chateau® wine decanters, Café du Chateau® coffee makers, LumiLux Toilet Light®, Triton® dog leashes, and Flux Phenom® magnetic screen doors.

JOB SUMMARY:

The Director of Marketing will lead a small team in the growth of a diverse portfolio of brands with products that generate 100mm+ in revenue. This is a great opportunity for a self-starter to take ownership of a portfolio of products, ensuring their success day-to-day including: content and creative on the listing, marketing tactics, financial health of the business and developing strategies for growth. Your success will be based on your intimate knowledge of the products and team that you manage and the ability to diagnose issues and develop action plans.

PRIMARY RESPONSIBILITIES:

• Analyze Amazon data (sales, conversation rate, sessions, etc.) to determine why certain products are trending up or down and develop strategies to quickly spot and fix low margin and low growth products
• Utilize data to assess facets of the product (size of package, cost of ads, reviews etc.) and determine if there is room for optimization and increased EBITDA margin.
• Create business plans outlining all strategic opportunities for your product portfolio, associated costs, timelines, and resources required to achieve a successful outcome.
• Act as an important voice for decisions regarding prioritization of business ideas across teams.
• Oversee a marketing team who are responsible for the day-to-day maintenance of keeping a product listing successful on Amazon; this includes monitoring best seller tags, metrics shifts, inventory, conducting competitive analysis, reviewing maintenance strategies and more.
• Develop strategies to increase sales, reduce costs and drive conversion rate of products including: price optimization, PPC (SP/SD/SBP/SBV ads), DSP, coupons and deals, creatives, listing optimization, SEO strategies. Ensure that the team delivers on these strategies.
• Produce daily, weekly and monthly reporting for all products, coordinating with our finance team to ensure we are showing an accurate P&L.
• Proactively catch issues before they are problems and understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape, Amazon marketplace rule changes).
• Research programs and tools on Amazon and other ecosystems to increase sales
• Partner with internal teams to develop a go-to-market strategy and facilitate successful, impactful product launches and international expansion.
• Coordinate with our supply chain team to ensure products are always in stock.

ESSENTIAL QUALIFICATIONS & EXPERIENCE:

• Master’s Degree (MBA) preferred, BA required
• Minimum of 7- 10 years of marketing and or digital marketing experience (leadership position)
• Expert knowledge of business models, marketing concepts, and practices and procedures of communications
• Ability to prioritize and re-prioritize efforts/workloads, with a strong sense of ethics, urgency, and purpose
• Demonstrated ability to collaborate with C-level execs to develop and implement organizational strategies
• Exceptional organization, communication, and presentation skills
• Experience working with Creators/Influencers on social platforms
• Experience with Google AdWords or other forms of paid search marketing
• Proficient in Microsoft Office and Adobe Creative Suite
• Self-motivated leader with prideful work ethic
• Expert analytical and critical thinking skills
• Excellent multi-tasking and time management skills

UEP PERKS:

• Medical/Dental/Vision/Life
• 401(k)
• Flexible PTO & Holidays
• Cell Phone stipend
• Professional Development training
• Positive and pleasant work environment, including company-sponsored events

EEO:

Upper Echelon Products is an equal opportunity employer and does not discriminate on the basis of age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic prohibited by applicable law.

Upper Echelon Products

Chronicle Books is looking for a star Food & Lifestyle Marketing Manager who will plan and execute strategic marketing plans for food and lifestyle products with the goal of driving sales, increasing marketplace visibility, and solidifying Chronicle Books as a leader in food and lifestyle publishing. This role will provide marketing expertise throughout the publication process and work closely with the editorial, publicity, design, and sales teams. The marketing manager sets budgets, implements trade and consumer advertising, measures and reports on results, engages influencers, and builds strong relationships with our authors in the food and lifestyle space. This position reports directly to the Executive Director, Marketing & Publicity.

Chronicle Books publishes an impressive list of award-winning and bestselling Food & Lifestyle titles including, From Crook to Cook by Snoop Dogg, How we Heal by Alex Elle, Plenty by Yotam Ottolenghi, The One Line a Day series, and Masa by Jorge Gaviria.

Requirements

Candidates should have a minimum 5 years of experience in marketing; cookbook and/or food-related industry experience is a must. In addition, candidates will need strong written and verbal communication and project management skills, effective public presentation abilities, and a working knowledge of Microsoft Office Suite. This job requires a demonstrated ability in creating unique marketing plans that increase awareness, build buzz, and drive sales. We’re looking for a creative and practical thinker with familiarity in the food and lifestyle space, who can work well independently and as part of a team and can be a champion for their books and creators.

Employees at Chronicle Books follow a flexible hybrid schedule of working a minimum of 2 days per week and up to 4 days per week in either our San Francisco or New York office, depending on project and business needs. Please note that this job description is not designed to cover all activities required of the employee.

Hiring Salary Range: $68,000 – $78,200. This range represents the anticipated low and high end of the expected salary for this position and will be determined by factors including but not limited to: applicant’s education, experience, knowledge, skills, and abilities, and geographic location as well as internal equity and alignment with market data. This position is also eligible for our profit share plan.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status. We are committed to fostering an inclusive company culture that respects and promotes diverse backgrounds and points of view. We look for candidates who will add to our culture and support the company’s vision of a diverse, equitable, inclusive, and collaborative workplace. Chronicle Books is proud to be an equal opportunity employer. If you are excited about this role but do not meet 100% of the qualifications listed above, we still encourage you to apply.

Benefits

Chronicle Books offers a full suite of benefits, including but not limited to: medical, dental, and vision insurance, 401k, a profit share plan, three weeks of paid vacation to start, two weeks of sick time per year, and company holidays, including a paid winter break between Christmas Day and New Year’s Day, paid family, maternity, and paternity leave, commuter benefits, long-term disability insurance, annual tuition assistance, annual wellness stipend, and more.

About Us

Chronicle Books is committed to fostering an inclusive company culture that respects and promotes diverse backgrounds and points of view. We look for candidates who will add to our culture and support the company’s vision of a diverse, equitable, inclusive, and collaborative workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status. We are proud to be an equal opportunity employer. If you are excited about this role but do not meet 100% of the qualifications listed above, we still encourage you to apply.

Chronicle Books

Text to Apply!Text JOIN2978 to 845-400-TEAM (8326)

Company Overview

Balchem Corporation develops, manufactures and markets specialty ingredients that improve and enhance the health and well-being of life on the planet, providing state-of-the-art solutions and the finest quality products for a range of industries worldwide. Our corporate headquarters is located in New Hampton, New York, (Hudson Valley area) and we have a broad network of sales offices, manufacturing sites, and R&D centers, primarily located in the US and Europe. Founded in 1967, Balchem is a publicly traded company (NASDAQ – “BCPC”) with annual revenues over $700 million and a market cap exceeding $4.0 billion. The company consists of three business segments: Human Nutrition & Health; Animal Nutrition & Health; and Specialty Products. Balchem employs over 1,400 people worldwide who are engaged in diverse activities, committed to developing the company into global market leadership positions. To learn more about our dynamic, stable and growing company, visit www.balchem.com

Position Summary

Under the supervision of the Purchasing Manager – Capital & Indirect, the Indirect Category Manager will in general be responsible for strategic execution of sourcing and procurement functions company-wide for the assigned indirect categories.

Essential Functions

• Adheres to approved policies and procedures to ensure that the assigned procurement functions are accomplished consistent with Corporate operational and financial standards and within nationally recognized purchasing practices.
• Operates in strict adherence within Corporate guidelines on business ethics and safety policies.
• Maintains and leverages subject matter expertise to directly impact the profitability and productivity of the organization.
• Develops, presents, and actions corporate level indirect category procurement and sourcing strategies.
• Assists in the development and standardization of product and services portfolios across all business entities.
• Negotiates Master Purchase Agreements providing a strategic advantage for the organization. Utilizes subject matter expertise and industry best practices to measure, manage, and improve supplier performance including but not limited to cost and risk reduction, improved quality, on-time delivery, technology acquisition.
• Supports stakeholders with vendor market analysis and supplier landscape studies to ensure qualified and acceptable vendors are included in the RFx processes.
• Manages the RFx processes (RFI/RFP/RFQ) with suppliers in support of stakeholder requirements as needed.
• Works with management stakeholders to establish baselines for budget and cost saving targets for assigned categories.
• Ensures sourcing activities employ approved vendors in consideration of company-wide supplier compression objectives.
• Utilizes effective administration of the purchasing system, using current ERP, document management, and purchasing information systems.
• Supports and provides guidance to local buyers, engineers, plant managers, and other stakeholders in purchases of assigned categories as needed.
• Drives utilization of tools and techniques that align to standardized processes.
• Follows and enforces all safety policies and procedures including use of safety equipment (PPE) and equipment safeguards.
• Works to advance and promote the safety culture of the site.
• Monitors Supplier performance and maintains appropriate files to ensure suppliers are aware of their performance.
• Develops influential and positive stakeholder relationships across the group.
• May act as a delegate for the Purchasing Manager – Capital Equipment & Indirect in specifically assigned activities.
• May manage other purchasing employees as part of assigned scope.

Requirements

• Minimum ten (10) years of indirect materials and services strategic sourcing and procurement experience in manufacturing environments. Chemical industry experience a plus.
• Prefer a Bachelor’s Degree in engineering or business.
• Ability to communicate professionally with people at all levels of the organization and external contacts.
• Ability to influence and build consensus within cross-functional project management teams.
• Proficient with MRP/ERP systems.
• Proficient with MS Office: Word, Excel, PowerPoint, Access, Project, Visio.
• Solid decision-making skills.

#IN

Balchem is committed to a workplace culture that values and promotes diversity, inclusion, equal employment opportunities, and a work environment free of harassment and hostility.
Balchem Corporation

Who We Are

Celsius Holdings, Inc. is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, based in Boca Raton, FL. A lifestyle energy drink born in fitness and a pioneer in the rapidly growing energy category. Celsius offers proprietary, functional, essential energy formulas clinically proven to offer significant health benefits to its users. At CELSIUS we pride ourselves in providing our employees a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers as every employee is an owner of the CELSIUS Brand upon joining the organization.

If you are looking for an exciting opportunity to join a fast-growing team in a role that provides professional and personal growth, we encourage you to apply to our Marketing Coordinator, Apparel opening.

This role will report to the Marketing Communications Manager and will provide you with an opportunity to work cross-functionally alongside a wide variety of departments within an accelerated growing brand while actively working on projects start to finish, including monitoring progress and reporting on outcomes.

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

Responsibilities

• Proactively identifying fashion/lifestyle trends to ensure CELSIUS branded materials (swag/apparel) represent the look and feel of the brand and meet targeted consumer s needs.
• Coordinate with production contractors the creation of new CELSIUS branded materials (swag / apparel) as needed to support core business and innovation launches.
• Manage process of sourcing and inventory of branded materials (swag/apparel) inventory, ensure items are current, are on brand and on-hand supply is available.
• Will help coordinate apparel needed for internal national meetings and events, developing apparel schedules, and collaborating in creation with Teams throughout company.
• Stay on top of fashion trends.
• Manage mail and package shipping duties when necessary.
• Assist pulling apparel/swag when needed for events/trade shows/expos, employees, influencers BA’s, athletes, etc.
• Manage inventory counts and organization in office and at local off-site warehouse
• Be mindful of price points and identify suitable product that falls within given budgets.
• Ensure premium swag and apparel items are of acceptable quality and meets the standards set by the brand
• Perform other support duties as needed.
• Organizing, attending, and participating in meetings.
• Documenting and following up on important actions and decisions from meetings.
• Preparing necessary presentation materials for meetings.
• Ensuring project deadlines are met.
• Assist with the department expenses by receiving, processing, verifying and reconciling invoices for vendors
• Assist with monthly reconciliations and related transactions

Qualifications:

• Bachelor’s Degree in Marketing, Communications, or other related fields.
• Minimum of 1+ years Administrative or office experience
• Retail experience a plus
• Effective written and verbal communication and interpersonal skills
• Critical Thinking and Analysis
• Knowledge of MS Office including Word, Excel, PowerPoint and Outlook.
• Strong written and verbal communication skills
• Minimum of 1+ years of experience in Marketing
• Strong organization and documentation skills
• Strong attention to detail
• Team oriented
• Ability to work effectively both independently and as part of a team.
• Ability to work on tight deadlines
• Ability to work cross-functionally and with a wide range of employees with different skill sets

Benefits Offered

• Medical, Dental, Vision
• Long- and short-term disability
• Life insurance
• Paid time off
• Identity theft and legal services

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We believe strongly in fostering a safe, fair, and respectful work environment.

CELSIUS Holdings, Inc.

The Director, Brand Analytics will be responsible for leading the brand analytics strategy and execution roadmap to support our North American Oncology, Neuroscience and Rare Disease business units. We are looking for a dynamic leader who can partner with the brand teams to pioneer and embed leading-edge analytic techniques, and generate local market knowledge that delivers competitive advantage and superior fact-based decision-making. The Director will lead and improve the way we utilize and deliver secondary analytics insights to our internal Ipsen customers.

Reporting to the Head of Commercial Information Management & Enablement (CIME), the Director will operate as an individual contributor (with support from external partners as needed) working with BU insights leads and brand teams, to drive clarity and alignment of secondary analytics across 3 business units, inclusive of :

• Performance tracking
• Brand metrics and other critical KPIs
• Insights generation
• Forecasting & Segmentation support

Main Responsibilities & Job Expectations

• Provide strategic oversight and guidance to develop and maintain key reporting and analytics for franchise leadership and key brand stakeholders
• Lead a proactive and systematic approach to capturing and understanding brand needs for standard and ad-hoc analytics, reporting and insights generation
• Develop and lead the development and consolidation of KPI and business driving metrics across three BUs in support of key brand review meetings
• Lead performance / KPI development and reporting, enabling a through understanding of brand opportunities based on a variety of external data sources.
• Collaborate with brand teams to investigate and explore ad-hoc secondary data investigations for purposes of uncovering and providing key brand insights
• Form key questions about commercial performance, initiates relevant analytics and proposes and operationalizes solutions
• Drive and lead the marketing mix/ROI modelling analysis (either internally or through a vendor) and provide insights into tactical re-allocation for each brand
• Lead data & analytics transformation initiatives and maintain strong knowledge of emerging external analytics trends
• Advise and champion appropriate use of advanced analytics to expand insights on patient / customer journeys and predictive alerts
• Deliver effective presentations of findings and recommendations to multiple levels of leadership through various communication channels
• Oversee key supplier relationships for execution of analytics initiatives including contract and budget management, performance management and ad-hoc issue resolution

Knowledge, Abilities & Experience

• BA/BS in a related field is required; advanced degree is a plus
• At least 10 years experience managing data analytics and related programs/capabilities within pharma/biotech or MedTech
• At least 5 years experience within a commercial business setting including business planning, corporate/product strategy, and analytics
• Deep knowledge of pharma specific commercial and patient level data (Claims, Sales, RWE, Lab, etc.) is required
• Understanding of the commercial aspects within pharma and the integrated roles of the key brand team functions (Marketing, Sales, Medical, Value and Access)
• Familiarity with brand / marketing analytics or a decision sciences function and experience with advanced quantitative methods is a strong plus (e.g. segmentation, forecasting, predictive modelling, etc.)
• Experience with analyzing complex situations and processes and effectively integrating and synthesizing the data to form a complete cohesive picture for actionable insights
• Familiarity in designing, implementing and using an advanced analytical algorithms to support customer and patient journeys
• Strategic and critical thinking with the ability to engage, build and maintain credibility with Commercial Leadership and Brand teams.
• Advanced analytics and data visualization skills using Excel as well as Tableau / Power BI for data analytics, visualization and modelling is a plus
• Ability to lead without reporting authority and to achieve outcomes in a matrixed, complex environment – leading through influence and deep collaboration across the franchise and internal functions
• Strong organizational skills and time management; ability to manage diverse range of simultaneous projects and brand priorities
• Able to work a hybrid working arrangement including a mix of in-office at our Cambridge, MA headquarters and remote work (prefer local candidates, possible relocation available)

Ipsen

Are you looking to move from the #2 or #3 slot to leading comms for an organization? Does working at the fastest-growing Republican polling firm intrigue you, because you want to join a company that’s really going places? Do you thrive in the fast-paced environment of politics and enjoy taking the lead on multiple projects? Have you built a great network of journalists and influencers?

Cygnal is hiring a Comms / PR / Marketing Director to handle brand building for Cygnal and its pollsters and manage content development and advertising for Cygnal and its subsidiaries succeed.

This is an exciting time to be joining Cygnal. FiveThirtyEight just named us the most accurate private polling firm in the country for 2022, Campaigns & Election just awarded us “Republican Firm of the Year”, and Inc. 5000 listed us as the fasting growing research firm in 2021.

To fit in at Cygnal, you’ll need to display the company values:

• Move Now – We default to action and are kindly responsive.
• Wow Everyone – We create value, set clear expectations, and do the right thing.
• Never Settle – We are curious, always learning, and growing.
• Work Smart – We are simplifiers – efficient, effective, and scrappy.
• Obliterate Obstacles – We take ownership of outcomes and learn from failing fast.

As the Comms / PR / Marketing Director, you will work alongside the CEO of the company, the pollsters, and other leadership team members handling everything from developing media releases and web/social content to creating direct mail and client gift campaigns to managing the advertising approach and budget.

Primary Responsibilities:

• Generating PR opportunities, media engagement, and social media visibility for Cygnal and its pollsters.
• Write, publish, and promote valuable, engaging content that benefits our clients and prospects and raises brand awareness, positioning the pollsters as subject-matter experts.
• Write, design, and send email newsletters.
• Develop marketing and sales materials in conjunction with the team.
• Manage social media accounts by posting content regularly and engaging with our communities.
• Create and manage a marketing calendar.
• Draft and own the marketing budget.
• Develop strategies and tactics to get the word out about the company and drive interested people to the front door.
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, publicity, social media, and lead generation campaigns.
• Develop case studies for marketing programs.
• Oversee contractors, like web developers, designers, and video editors.
• Measure and report on the performance of PR and marketing campaigns, learn from wins and losses, and assess against goals.

Required Background & Skills:

• Experience in Hill, campaign, or trade organization comms / PR.
• Relationships with national political journalists; preferably also experience with journalists and media outlets within some states.
• Knowledge of the cable TV landscape and how news directors book talking heads.
• Strong project-management and problem-solving skills.
• A love for great, winsome copy and witty communication – we’re a bit snarky and tongue-in-cheek in our communication style.
• Ability to learn and adapt rapidly, taking feedback in stride.
• Creative thinking, able to come up with unique ideas to break through the media clutter.
• Excellent verbal and written communication skills with the ability to concisely explain complex ideas.
• Mental toughness to balance competing project demands on short timelines.
• Flexibility to work weekends and/or unconventional hours as needed.
• Reside in or willing to relocate to Washington, DC

Compensation:

• A competitive base salary with performance-based variable compensation that results in a six-figure total compensation package
• Unlimited vacation and work-time flexibility in non-election years; reasonable flexibility in election years
• Health insurance benefits
• 401k with company match
• Company-paid short-term and long-term disability insurance and term life insurance
• A collaborative and creative work environment
• Parental leave
• Training and coaching to help you grow and succeed
• Relocation bonus

Cygnal

connectRN is the leading nurse-centric platform that is reinventing the way nurses and other healthcare professionals are finding work. By leveraging technology, connectRN connects the nursing community to flexible work opportunities and each other to build a supportive and thriving network. The platform offers career development resources and flexible shift offerings for nurses, while alleviating staffing shortages at healthcare facilities. connectRN is headquartered in Waltham, Massachusetts and serves clinicians across the U.S. To learn more about connectRN, please please visit www.connectrn.com.

We are looking to hire a Senior Growth Lifecycle Marketing Manager to spearhead the activation of hired clinicians through the development of impactful marketing campaigns that deliver against key goals. Reporting to our Director of Lifecycle Marketing, the Senior Lifecycle Marketing Manager will continue to drive business growth by instrumenting strategies that are based on both qualitative and quantitative data in order to deliver the right message, to the right person, at the right time.

You will…

• Lead the clinician onboarding, nurturing and communication strategy (inclusive of email, push, SMS, in-app notifications, etc.) to meet activation goals and deliver a world-class first experience to clinicians
• Define, own and drive the clinician nurturing journey through an understanding of key needs and barriers in order to concept and develop campaigns that move them to that next best action
• Identify opportunities to personalize the customer journey, including content/messaging strategy and channel/timing optimizations that lead to stronger engagement
• Concept, design and execute A/B tests based upon data-led hypotheses
• Leverage analytics, market research and consumer insights to inform planning, audience segmentation, and campaign execution
• Interpret analytics results, assess outreach effectiveness, and adapt campaigns to report out on key findings and hit set KPIs
• Partner with cross functional teams including market health, clinician experience, sales, marketing, customer support and product teams to to create feedback loops and deliver the best clinician experience across touchpoints
• Build and manage reports and dashboards to socialize key insights and takeaways across the business
• Manage and mentor two direct reports

You have…

• Extensive experience in Consumer/CRM Marketing, lifecycle engagement, email marketing
• Hands-on executional experience building marketing campaigns and leveraging BI reporting tools (like Iterable, Braze, Mixpanel, Sigma)
• Experience developing omni-channel nurture campaigns including email, SMS, in-app, and push messaging
• Prior experience managing a team
• A test and learn mindset with the drive to both think and do
• Highly developed creative and written communication skills, with the ability to self-edit
• The ability to influence cross functional partners in order to gain buy-in and support for your vision and roadmap
• A clinician first mindset, coupled with the drive to create a personalized and seamless experience regardless of the channel
• A passion for data to inform, test, and prioritize campaigns and focus

You’ll get…

• 100% employer-paid premiums for your (and your family’s) Health, Dental, Vision, Short Term Disability, Long Term Disability, Life and AD&D insurance
• Hybrid work environment
• Health Savings Account with contributions from connectRN of up to $2,000 annually
• Free gym and parking on-site
• Flexible time off policy
• 401k with match

Please note that we are only able to hire permanent residents (green card holders) or U.S. citizens at this time. As a healthtech company, connectRN is committed to the health of its employees and will only hire those unvaccinated due to medical or religious exemption.

connectRN is an equal opportunity employer. As Connectors, we embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status. If this role would make you excited to come to work every day, please apply! We look forward to connecting.

connectRN