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CRM Manager – Seatfrog & The Scale Up Collective
Technology has revolutionised the world we live in, yet somehow the rail industry has stayed much the same as it was 30 years ago. Seatfrog is here to change that.
We’re on a mission to build a better future for billions of passengers and the rail companies that carry them. We’ve already reinvented how upgrading your seat is done – now affordable and lightning fast to over 870 destinations – and enabled customers to effortlessly swap between train journeys. But we’re not stopping there! We’re on our way to becoming the ultimate travel companion and the only app you’ll ever need when travelling by rail in the UK and beyond.
We’re building a stellar team to achieve our audacious goals. We strive to create an environment where you can do your best work. Join us, and you’ll be challenged and supported in equal measure. Ours is a culture with spirit and substance and our people are empowered to make the bold decisions others wouldn’t and haven’t.
About the team you’ll be joining
As a founding member of our Marketing team, you will work closely with our partners at Scale Up Collective to embed and drive our CRM function. You will be part of a small, but mighty, Marketing team (all of whom are also in the process of being hired..!) and really set the tone across the business for best practice across all customer comms.
About the role
Your key areas of focus:
- Deliver best-in-class experience for Seatfrog users at each touch point of their journey, building and optimising seamless flows outside of the product to engage, retain and upsell our incredible users
- Build and optimise the CRM strategy across email, push and app marketing, championing personalisation and continually optimising with test-and-learn activity
- Launch automated CRM campaigns, working cross-functionally to uphold seamless customer journeys
- Work in partnership with Marketing, Comms & Design to improve email templates for efficiencies
- Work closely with product teams to influence the roadmap and establish requirements needed to support CRM initiatives
- Manage the CRM Platform and all data feeds associated
What you’ll need
- A focus on creating the best possible consumer experience
- CRM experience within startup environment, this will preferably be consumer app based
- To be naturally data-led and driven to incrementally improve conversion rate
- Confident using data including data mining and analysis as well as translating the data for teams outside of CRM
- A strategic and lateral thinker who can translate top line objectives into CRM tactics
- Articulate and confident communicator with strong influencing skills
- You enjoy working with multiple stakeholders in a fast paced environment
- A self-motivated multi-tasker able to handle multiple projects with good time management
What’s on offer
- An outstanding team culture, where we solve problems together to drive the best possible results
- A competitive salary and equity options
- A 4 day working week to ensure the best possible work/life blend (hello 3 day weekends!)
- Private healthcare plan via Vitality, with added gym discounts and incentives to encourage you to get out, get active and stay mentally and physically healthy
- A benefits package that includes salary sacrifice childcare benefit, enhanced parental leave, electric car leasing scheme, and free upgrades with our rail partners
We’re currently taking a flexible approach to where our team work – we have a great office near Tower Hill should you wish to use it, or we’re happy for people to be fully remote (or a bit of both!)
At Seatfrog, we consider diversity a strength – inclusion fuels our ability to solve problems we never thought we could. Your application will be considered on its merits, without regard to your race, age, gender, religion, sexual orientation, disability status or anything else. If there is anything we need to know to enable you to fully participate in our interview process, please just let us know in your application.
The Scale Up Collective – Go-to-market for challengers
Dickinson Financial Corporation and its two family-owned banks-Academy Bank and Armed Forces Bank-have a long history of service to our clients and the communities in which we do business. Our commitment to a diverse, equitable, and inclusive environment contributes to immediate results and the long-term success of people. We recruit service-minded talent to deliver Fast, Easy, and Personal banking that is welcoming to all, while having fun and doing good things along the way!
Equal Opportunity Employer/Disabled/Veterans
Academy Bank and Armed Forces Bank provides equal employment [and affirmative action] opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.
Summary:
Are you looking for the opportunity to build a content marketing strategy from the ground floor and own all things content? Here it is! We’re looking for a rockstar content manager to plan, develop and implement the content strategy for both of our brands. This includes being part of a new brand positioning for Academy Bank and a clean slate to create and produce marketing content, along with our in-house creative team and outside agency partners. This position will also own the company’s social media channels, with content ranging from web to blog posts, infographics, video, social posts and more.
You’ll make an immediate impact as a key member of the marketing team, collaborating on the overall marketing calendar and applying your skill set to increase web traffic, brand awareness and engagement with content delivered throughout the path-to-purchase funnel. You’ll work with our SEO agencies to identify and collaborate on areas of opportunity, create and own the content calendar and analyze performance across channels; and identify/work with other brands, organizations and influencers within the ecosystem to further Academy Bank and Armed Forces Bank’s messaging.
You’ll work with subject matter experts to create content aligning with campaigns and marketing goals, from product education to helping people make better decisions that improve their financial health. This is a newly created role as we build out our in-house marketing capability.
This is an hourly position with annualized pay between $55,000 and $70,000, based on experience.
Principal Accountabilities:
Actively participate in marketing team’s overall activity, contributing ideas and supporting the needs and objectives of internal (business unit) clients and organizational goals.
Work with agencies, subject matter experts, and creative team to develop integrated content marketing aligning with ongoing campaigns and overall marketing goals.
Create and maintain content marketing calendar and budgets.
Daily management of both brands’ social media channels.
Development of strategies that drive search engine rank, increase awareness and web traffic.
Prepare reports/decks sharing results on performance marketing efforts and trends.
Research and identify opportunities for growth using data and applying strategic thinking.
Identify brands, organizations, influencers that could authentically further our messaging.
Ability to develop content independently or work with creative team for development.
Think like the audience throughout development of content.
Gain a thorough understanding of the bank, the industry, and our clients.
Ensure work premises constitutes a safe work environment that promotes positive bank image, including regular inspection for and remediation of any hazardous conditions; regular maintenance and cleaning of premises; adherence to all posting requirements in jurisdiction, including human resources and compliance postings; and provision of comfortable and appropriate space for associates to conduct banking business.
Understands, embodies, communicates, and instills corporate initiatives and vision, including the six Pillars of Success.
Maintains client information in complete confidence.
Completes other specified duties as assigned.
Regular attendance required, working at the assigned worksite, or assigned remote location during regular business hours and/or assigned hours.
ecocareers
We’re a London-based tech company on a mission to remove barriers between people and technology. To do this, we’re crafting intuitive, seamlessly connected products that improve our lives without getting in the way. We think tech needs a change. In a world where products all look the same, we don’t want to just make the same thing as everyone else. What we want is to create iconic products that we’re proud to share with family and friends. And that means we have to do things differently. This is the spirit that drives and sustains everything we do.
In two years, we’ve grown from an idea to a 420+ people-strong global team with offices in four regions and have sold over 1 million products…
“In a short amount of time, Nothing has captured some of Apple’s cultural Magic.” – Forbes
“Nothing is the most hyped tech company in years” – GQ
“Nothing has brought a breath of fresh air.” – Hypebeast
“The most exciting startup in consumer tech” – Input
Last summer we released Phone (1), our debut smartphone and the centre of our hugely ambitious consumer tech ecosystem. Launch week saw us trending on UK Twitter, clocking up YouTube views in the millions and securing press coverage in thousands of leading titles. We ended 2022 with the release of our third product: Ear (stick). 2023 brings the latest addition to our audio range that’s crafted with artistry, passion and innovation. Say hello to Ear (2), mighty little things.
The Role:
We’re looking for a Senior Audio Product Marketing Manager to join our growing team in London. You’ll lead Nothing’s consumer and marketing strategy for our growing audio product portfolio. This role is an exciting opportunity to influence future product development with a customer-centric perspective on new products and marketing strategy. The Senior Audio Product Marketing manager will partner with key divisions across our organisation and play a vital role in developing and defining a vital product category for Nothing.
Responsibilities:
- Lead Nothing’s consumer and marketing strategy for its growing Nothing’s audio product portfolio
- Define the target audiences within key industry verticals, and identify their specific needs, pain points and jobs to be done
- Collaborate with and drive alignment across organisation, including, product, sales, regional marketing, and commercial partner teams to land GTM strategy and execution
- Drive meaningful insights into the business and product strategy based on market trends, customer research, competitive analysis, and interactions with regional teams and business customers
- Be a key collaborator on areas such as strategy, product hardware and software strategy, and international , always coordinating with the regions
- Partner with sales teams on activating growth strategies across different regions
Requirements:
- 10+ years managing product marketing in consumer audio category, ideally with a category leading audio company
- Relevant experience in audio commercial applications or general AV (Audio/Video) knowledge including hardware and services.
- Consistent record of crafting compelling value positioning statements and target audience identification
- Problem solver that can generate strategy, organize planning and lead a cross-functional team of partners to drive execution
- Ability to simplify technical concepts into relevant value propositions targeted to specific audiences
- Demonstrated ability to forge highly effective cross-functional partnerships and lead decisions through influence
- Strong analytical skills, comfortable reviewing and analysing business performance metrics, KPIs, and ability to pivot when the data tells you
- Additional experience in startup environment a strong benefit
- Results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative
- Extraordinary written communication skills: ability to consolidate sophisticated ideas into clear, succinct executive summaries
We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcome employer for all candidates.
Nothing
Marketing Manager EMEA – Skincare
• Hybrid or 1 day in the office each week
• Offices based in Buckinghamshire
We have an amazing role that has come up! Our client is iconic with world-leading health and wellness brands pioneering the way across multiple categories. With double-digit growth year on year, they still manage to maintain a true SME culture where your voice is heard, you can execute ideas quickly and you really feel like you are moving the needle – no red tape!
Whilst a corporate business they are passionate about flexible working; no hierarchy and they boast a fluid and flexible style which their employees love and so will you! Due to increased demand, we are looking for an ambitious Senior Marketing Manager EMEA within the consumer skincare division. You will be responsible for accelerating and leading the strategy across two much loved skincare brands within EMEA. The business has big plans for 2023/24, with exciting new NPD coming to market to shake up the category and bring in new growth.
Reporting into the EMEA Marketing Director your role will also be responsible for driving digital innovation to help grow revenue and increase market share. This role is all about autonomy. You will rule your own empire and control your destiny. In charge of a high performing team we are on the search for someone who is highly driven and looking to secure a high profile marketing role for a much loved skincare brand.
Responsibilities:
- Strategic marketing – building and executing strategies to grow revenue, increase market share, and improve efficiencies to present back to management
- Develop close partnership with EMEA leaders and global cross functional teams
- Define the pipeline plan for adapt markets in EMEA, sourcing from APAC lead market and US innovation initiatives
- Develop Skin Health brands in EMEA markets and develop communications, science and content assets as needed to support innovation and brand equity development.
- Oversee project teams, partnering w/ R&D, supply chain, Packaging and Design to conceptualize, research, develop and deliver new product initiatives
- Ability to identify consumer insights and explore opportunities for product innovation and innovative marketing and retail campaigns.
- Driving brand growth to outperform the market by understanding competition and developing strategic initiatives such as NPD.
- Ensuring delivery of brand P&L’s and forecast commitments, including Marketing budget management.
- Develop best in class digital 1st contents/campaigns
About You
- A BA degree is desirable. Master’s in business or marketing specialization preferred.
- Experience working for a quality consumer FMCG brand in a brand leadership marketing role (personal care, beauty, skincare or hair) category experience is essential for this role
- Digitally focused professional with a demonstrable track record of success within social media, influencers, e-commerce, performance marketing, on-line) is required ideally within beauty.
- Experience in successful partnership with R&D organizations to develop innovative products supported by specific and relevant brand messaging is required.
- Execution excellence: Problem solving and solution based ‘Can do’ approach.
- Possess strong analytical skills, a keen business acumen with commercial nous. Evidence of being both a brand and revenue builder, and a real team leader.
- Used to providing mentoring and coaching, constructive feedback, development opportunities, and recognition of direct reports. Adept at identifying opportunities to develop high potential staff, and influencing others.
This is a critical hire for the EMEA team who are experiencing quite phenomenal success and as such the long term opportunities for the individual are highly rewarding. This is an unbelievable career opportunity for someone who is hungry to grow their career.
Joining a team of passionate, hands-on marketing & sales specialists who work collaboratively you will be rewarded with a competitive salary package, learning & development, a vibrant and fun culture, rewarding benefits package. If you are looking to dial up your career this could be an amazing role for you!
KJ Talent & Partners
As part of Walmart Connect (WMC), you’ll build industry defining omni-channel ad platforms at scale that enable Walmart suppliers to reach shoppers with relevant ads and high performing campaigns while helping shoppers discover products to enhance their shopping journey.
The Partnerships Product team at WMC is looking for a Staff Product Manager, Clean Room, to join our team in leveraging Walmart’s unparalleled first-party shopper data to drive media performance for advertisers outside of Walmart’s proprietary sites. You will join a team focused on evaluating and building new solutions and ways for the world’s largest brands to connect with Walmart customers.
You’ll sweep us off our feet if…
· You’re excited about solving complex challenges
· You’re customer-centric in spirit and in execution
· You have delivered products in digital advertising or marketing
· You’re comfortable influencing others, managing stakeholders and getting cross functional buy-in
· You have a test and learn mentality and an agile way of working to improve your products
· You have experience working with data clean rooms, data privacy and security
You’ll make an impact by:
· Driving product lifecycle from requirement definition, research, metrics analysis, technical specifications, development, testing, KPIs and other launch efforts
· Defining vision and strategies for your product family, using domain expertise, internal and external best practices; identifying market opportunities, building business cases, and approving objectives
· Conducting industry and competitive analysis to understand the emerging trends in advertising industry to identify new opportunities. Conduct customer research to define customer segments and identify needs to inform product roadmap.
· Developing and enhancing products – you will manage product roadmaps, align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, determine rollout strategy, and manage risks
· Building collaborative relationships with key partners by driving priorities aligned to business goals, communicating and prioritizing product roadmaps, and gaining buy-in from executive leadership
· Partnering with internal advertising sales team and Walmart retail teams to create unique, compelling experiences that benefit shoppers and our advertising clients
Preferred Qualifications
· Bachelor’s degree
· 5+ years in product management, Advertising, data analytics, and reporting.
· Online display advertising industry experience is required and experience with programmatic or social ad platforms is highly desirable.
· Sound business judgment as well as ability to think clearly, analyze quantitatively, problem-solve, scope technical requirements and prioritize.
· Must be able and willing to think and act strategically and tactically.
· Strong oral and written communication skills are crucial, proven ability to influence others internally and externally.
Perks and Benefits
Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
Who We Are
Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you’ll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life.
Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.
Walmart Connect
Our client, a leading retail brand, is looking for a strong Digital Marketing Manager to join their team in Surrey. The role will be based in an office in Surrey on a hybrid basis and there will be weekly visits to agency partners.
The role is paying between £60k to £65k, depending on experience and comes with a bonus and additional benefits.
The position needs someone who has experience across core digital channels including Social, PPC, SEO, CRM/Email marketing, Data and Website optimisation. You should be able to execute Email Marketing campaigns and manage agencies within PPC and Social Media. You will be able to execute Social Media Strategy through briefing out to internal creative teams and provide reports and insights. You will be able to manage and optimise Paid Search budgets and work to KPI’s.
The ideal person will be an excellent communicator, with an ability to influencer internal and external stakeholders. You will be able to develop relationships with agency partners, all levels of stakeholders and clearly communication Digital Marketing strategy to wider teams. You will be proactive in nature with an analytical and commercial approach. Experience within a retail environment would be beneficial in this role.
If you match the above, please apply for further details.
*PLEASE NOTE: Due to the large number of applications we receive, it means if you have not been contacted, you are unfortunately not being considered for this role.
Blu Digital
Chi Chi London is the prettiest brand in the UK & we want you to be a part of our dream. Join us and help grow the brand into the number one occasion wear specialist worldwide. Our focus is dynamic digital growth & with your strategy and ideas, we know we can achieve it together. We’re a young brand, with room for you to progress, explore your potential and deliver something we can all be proud of. We like to be disruptive, think outside the box and move at lightening pace. We don’t expect perfection, just to do your best. If you’re determined, willing to jump on this roller coaster and have a fantastic time in the process, then you’re already in the right place!
Nominated Best Digital retailer & Best App (Drapers Digital Awards) / Fast Track 100 Company – 49th fastest growing private company in the UK – (Sunday Times / Virgin)
· Reporting into the Head of Digital and managing a junior member of staff
· You’ll be responsible for leading the creation of on-brand social content on a variety of different social channels to increase brand awareness and increase customer engagement
· Developing and maintaining excellent relationships within the business as well as forming key relationships with influencers across social media platforms (Must be an experienced using Instagram & Tik Tok)
Strong video editing skills, great and executing clever concepts
· Working closely with the photography team to capture relevant and useful content to use across social.
· Remain ahead of all relevant cultural moments, calendar dates, current events and trends across the fashion and events industry
· Ability to create content for both organic, boosted and paid formats, with a clear understanding of the difference between the three.
· Create a regular publishing schedule and promote content through social advertising
· Develop and manage competitions and campaigns that promote our brand, finding new and exciting ways to engage customers via social media channels to drive awareness and conversation
· Monitor and report performance on social media platforms using tools such as Google Analytics. Whilst maintaining and growing our social presence through engaging and creative content and posts.
· Preparing budget quotations for projects and monitoring expenditure against this i.e. social media spend, digital influencer initiatives, content shoots etc.
· Be a constant champion for social media in the business, with one eye on what our competitors are doing.
· Must have experience managing at least one junior member of the team
· Must have experience within a similar brand/product.
An enthusiastic team player with a genuine obsession of social media
· Substantial experience creating brilliant social media content for brands
· Impeccable organisation skills and the ability to keep projects moving and ensure deadlines are met.
· Ability to act as an ambassador for the brand
· Strong numerical know-how for reporting and analysing stats
· An interest in fashion, trends and style and our cultural icons
· Creative thinker
· Strong editing and writing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
What are we like to work for?
So what’s in it for you? Working for Chi Chi London will offer you plenty of career development and support as we are committed to offering high standards of training. A key factor in our success is our focus on people. We are looking for people who are passionate about working within fashion retail, dedicated to driving sales and above all, excited about the future with Chi Chi London.
The Benefits
Hybrid working – 3 days office / 2 days from home per week
28 days paid holiday a year / Pension scheme / PerkBox / 30% staff discount / Discounts across over 200 gyms nationwide / Free Mobile Phone Insurance / Discounts on train & cinema tickets/ Perkbox plus lots more!
Location
North London (Enfield) *15 minutes by train from Liverpool Street Station & 5 minutes by train from Tottenham Hale Station
Chi Chi London
Our client, a leading retail brand, is looking for a strong Digital Marketing Manager to join their team in Surrey. The role will be based in an office in Surrey on a hybrid basis and there will be weekly visits to agency partners.
The role is paying between £60k to £65k, depending on experience and comes with a bonus and additional benefits.
The position needs someone who has experience across core digital channels including Social, PPC, SEO, CRM/Email marketing, Data and Website optimisation. You should be able to execute Email Marketing campaigns and manage agencies within PPC and Social Media. You will be able to execute Social Media Strategy through briefing out to internal creative teams and provide reports and insights. You will be able to manage and optimise Paid Search budgets and work to KPI’s.
The ideal person will be an excellent communicator, with an ability to influencer internal and external stakeholders. You will be able to develop relationships with agency partners, all levels of stakeholders and clearly communication Digital Marketing strategy to wider teams. You will be proactive in nature with an analytical and commercial approach. Experience within a retail environment would be beneficial in this role.
If you match the above, please apply for further details.
*PLEASE NOTE: Due to the large number of applications we receive, it means if you have not been contacted, you are unfortunately not being considered for this role.
Blu Digital
We are seeking a Director of Digital Advertising to manage all aspects of our digital paid advertising efforts across all eCommerce PPC, display, paid social and corporate marketing, as well as B2B marking. The Director of Digital Advertising is tasked with overseeing advertising deployment over our entire marketing and sales funnel from awareness to post-purchase. These responsibilities include, but are not limited to, coaching, developing staff, exploring and implementing new technologies and automation, creating and implementing advertising strategies, responsibly deploying spend and managing advertising budgets to brand dependent KPI’s.
This position is ultimately responsible for efficiently deploying resources to ensure a full-funnel impact. They will strategize and actualize the paid-marketing plans, from concept to hands-on execution, as well as be responsible for tracking the department’s budget and KPI targets. We seek an organized, hands-on, get-it-done individual to work collaboratively with operations, marketing, sales, and brand partners.
The Director of Digital Advertising reports to the Sr. Director of D2C and will manage and develop a team of advertising specialists.
- Partner & collaborate closely with PPR’s marketing & E-commerce teams and external agencies to develop and execute robust digital advertising strategies and campaigns for brand partners and corporate initiatives: crafting detailed briefs across social, search, display, programmatic, emerging channels, etc. – setting KPIs, optimizing ads in real-time, and ensuring all ads are aligned to the overall objectives of the campaign: purchase/consumption, engagement, acquisition.
- Advise on advertising content strategy for all campaigns. Collaborate with internal and external content creators to deliver best in class advertising content, that is dynamic and engaging, and optimized for the advertising platform, placement, and objective. Analyze content performance and utilize data to provide timely feedback and recommendations.
- Collaborate with director and manager level team members to leverage first party data across all campaigns: testing ad targeting based on user preference/actions. Create advanced retargeting strategies, test variables across audiences and establish advertising benchmarks. Ensure that advertising pixels and relevant event tracking is implemented across channels ahead of campaign launch.
- Manage and develop the advertising and content team, as well as external agencies/tools to manage the reporting and analytics for all advertising campaigns. Use the data to optimize campaigns in real-time, measure effectiveness across targets, objectives, placement, and content. Provide internal/external stakeholders with campaign reports, giving context to the data, and highlighting wins and areas for improvement for each campaign – use these learnings to consistently evolve best practices.
- Work alongside the advertising team on advertising partnerships. Forming direct relationships with various media platforms and ad tech companies, finding opportunities to influence added value from partners around priority advertising campaigns. Collaborate with partners on beta launches and case studies, identifying new ways for us to reach customers through paid media to drive scalable and efficient results.
- Keep track of campaign budgets and advertising credits, working alongside team coordinator to ensure vendors are paid in a timely manner. Keeping all campaigns within budget and optimizing spend to drive cost effective results. When necessary, suggest budget increases to project leads/brand stakeholders, based on results.
- Partner with the marketing and content teams to bridge the gap between organic and paid social, ensuring that advertising campaigns are complimentary to organic activity
- Offer guidance to team members on influencer marketing campaigns. Helping marketing team to launch dynamic paid influencer campaigns that drive incremental awareness.
Who you are:
- 7 – 10+ years of experience in digital paid advertising, and data analytics/reporting in e-commerce, brand and B2B advertising, with expertise in real-time advertising optimization – must have expert industry knowledge leading advertising platforms such as Google, Meta, Amazon, Wal-Mart Connect, Criteo, Citrus Ad, Microsoft Bing, etc.
- Must have experience with Stackline, Pacvue, and Perpetua.
- Deep understanding of the importance of digital advertising content. Comfortable with giving constructive feedback to content creators to optimize content.
- Exceptional organizational, interpersonal, communication, and time management skills as well as the ability to prioritize, multitask, and focus while working under demanding timelines.
- An analytical advertiser, with an intuitive understanding of advertising reporting tools and the ability to develop tailored reporting across campaigns.
- A strong understanding of the marketing funnel and customer lifecycles. Understands how to harness first party data to target customers and connect the dots between paid and organic audience development channels, to drive efficient and scalable results across audiences.
- Skilled in the creation and delivery of presentations, giving context around data and crafting presentations with the audience in mind.
- Expert knowledge of various ad tech from planning tools to ad management software, ad-serving platforms and reporting systems.
- Ability to prioritize, problem solve, and mobilize while maintaining a positive and productive approach in high-pressure situations.
- Must be curious, adaptable, and passionate about e-commerce and digital marketing and advertising.
About Powerplay Retail:
Powerplay Retail connects the right brands with the right retailers—doing whatever it takes to slash time-to-market, expand sales channels, and accelerate brand growth. At Powerplay Retail we have a combined 250 years of experience connecting the most innovative brands with the most important online and in-store retailers to launch and grow the world’s best brands. Our broad capabilities and Flexible Service Offerings (FSO’s) are focused on our partner’s needs and ensure they always get the right expertise and just the right time.
We’re real people who love what we do and take pride in our work. We don’t believe in gimmicks or crazy stunts—just in doing whatever it takes to slash time-to-market, expand sales channels, and accelerate brand growth. We are non-traditional, no sterile office vibes here. We also don’t let job titles define us, everyone has great ideas, no matter their title or department. We call ourselves a 15-year-old start up. Our business was built by riding the winds of change, adapting to the demands of the industry and our clients’ needs. We aren’t afraid of a new challenge. What sets us apart is we don’t just talk. We DO. We work hard and have the partnerships, relationships, and results to show for it.
We provide competitive salaries and benefits to make sure you and your families are taken care of. This includes a non-elective 3% 401K contribution, 75% of monthly insurance premiums paid for by Powerplay, flexible work environment, frequent food trucks, stocked refrigerators, happy hours, company outings, volunteer events and more!
Powerplay Retail. Where Brands and Retailers Achieve.
Powerplay Retail™
The Director of Marketing (DOM) is someone within our marketing organization, responsible for business planning through execution of all local marketing activities and responsible for the marketing mix across a Region, reporting directly to the General Manager. You will increase brand differentiation and growth by using an understanding of marketing fundamentals and the Red Bull marketing mix, running a large team of managers and specialists in Brand Marketing, Sports Marketing, Culture Marketing, and Communications. Through leadership across consumer insights, occasions marketing/product marketing, opinion-leader marketing, event marketing, retail activation and communications, you will build brand equity and inspire awareness, trial and usage for all consumers.
MARKETING LEADERSHIP, INNOVATION, & EXECUTION
- Promote creativity and new ideas within regional marketing teams through collaboration with other colleagues from other regions and in collaboration with the US national office.
- By leading a team of experienced marketing managers, ensure the delivery of fresh ideas that differentiate our brand and increase product usage
- Develop comprehensive recommendations on the Regional marketing plan during annual business planning spanning retail, athletes, artists, events, influencers, and occasions
- Collaborate with marketing leadership on the strategy, planning, and execution of the marketing mix in the region, ensuring an unparalleled commitment to quality
- Collaborate with regional sales leadership to maximize impact of projects on regional consumers and increase growth
- Use consumer insights to enhance the team’s capabilities while building regional plans
- Help direct reports & their teams build rich regional networks that help identify trends and maintain relevant brand positioning in all scenes
- Manage major regional projects and delegate budgets, expenses, and other administrative responsibilities
- Share best practices through recaps and reports
PEOPLE MANAGEMENT
- Hire and lead a team of teams spanning Brand, Sports, Culture, and Communications, providing coaching & development support
- Promote a high-performing culture by increasing individual, strengths-based development and managing towards annual team goals
- Identify and train employees for succession opportunities
- Provide direct and constructive feedback to maintain quality performance
- Use feedback and expertise in the coaching and review of Brand, Sports, Culture and Communications Manager performance
- Create a team culture that lives Red Bull’s values, rewards effort, and celebrates execution
Qualifications
6+ years of experience, leading in Consumer Marketing at a CPG or lifestyle brand
A mastery of coaching, leadership, and influencing capabilities
Manage large multi-layered teams and large budgets
A history of traditional and non-traditional brand marketing strategy and management
Knowledge of communications and storytelling with an emphasis on digital and social media
The ability to identify trends and turn insights into actions
Integrate creative and unique marketing solutions into complex existing and latest consumer landscapes
Start-to-finish leadership of collaborative projects
Additional information
Bachelor’s degree preferred or experience in lieu of degree
English, additional languages an advantage
The base salary rage for this position is $177,460 to $196,140 + cash incentives
Actual salary offer may vary based on work experience.
The base pay range is subject to change and may be modified in the future.
Our current Benefits include:
Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement
(Benefits listed may vary depending on the nature of your employment and/or work location)
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
Red Bull