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Online and in-stores across the country, our experts are bringing customers’ dreams to life. To continue being the best at what we do, we need the very best people. The big dreamers, go-getters and team players who thrive in fast-paced, high-energy environments.
With over 30 years at the forefront of an ever-evolving industry, we’re always looking for new ways to improve. Embracing new ideas and offering flexible solutions, both digitally and in-store to delight our customers, enhance their shopping experience and inspire our colleagues. And our work is only just beginning.
Understanding and communicating with our customers is essential to our success at Carpetright. To do that, we have teams of talented and innovative marketing experts. Join the marketing team at an exciting time for the brand and become a key contributor in our innovation journey, helping us fast forward our mission to be the best.
The opportunity: Website Manager, Purfleet, Essex / Hybrid Working
About The opportunity:
We’re transforming the way we do things here at Carpetright, so this is an exciting time to join our fantastic Customer Marketing Team and really make a difference. We’re looking for a customer obsessed, experienced Website Manager to lead the day-day management activities of the websit e. This is an important role within the business to manage the development roadmap, CRO, UX, KPIs and trading.
A little more detail:
- Day to day management of Carpetright.co.uk website to agreed business objectives and customer acquisition/lead generation goals
- Develop A/B testing and CRO plans and manage tests to ensure continuous improvement of site metrics focused on site funnels for both ecommerce and lead generation.
- Ownership of site development roadmap, working with group resource to ensure on time delivery
- Manage Digital Executive to ensure site kept updated and focused on core KPIs
- Optimisation of personalisation and site search
About you:
- Previous experience in website management and site trading within a retail environment
- Someone that grasps different customer journeys on the same site (lead generation vs trading)
- Strong google analytics experience
- Experience with CRO and UX including site development and ideation
- Experience building tests would be an advantage
- Optimizely platform experience would be an advantage
- Commercially minded and able to demonstrate ROI delivered
- Experience managing a Digital Executive to ensure products and categories are updated
- Excellent communication and influencing skills, able to proactively challenge at all levels.
- Ability to manage own and others workload in an agile way
- Analytical and able to find solutions to challenges
- Customer obsessed
- A desire to continually question and learn
Ready for that next step? Browse our latest opportunities and discover how you can become one of the proud faces of Carpetright at www.carpetright.co.uk
Carpetright
Description:
Red Letter is seeking a Content Manager that will specialize in content management on the digital marketing management team, pursue the agency’s mission, and live the agency’s core values daily. The Content Manager is a salaried, full-time position in the Nashville, TN office with some flexibility with schedule and occasional remote options.
The Content Manager will:
- Collaborate with digital team and clients to ensure web properties are in alignment with client national, regional, and global strategies, plans and priorities
- Develop and maintain an understanding of target audience behavior and how digital content influences said behavior
- Successfully coordinate a wide range of digital web projects with minimal errors and quick response time – projects can range from content updates via CMS to email content coordination, social media coordination, etc.
- Plan, publish, and monitor social media posts for a portfolio of clients
- Stay up to date with content marketing trends and bring ideas to the broader team, and clients
- Assist with ongoing reporting needs, as needed
- Other duties as assigned
Requirements:
Responsibilities & Duties Include (but aren’t limited to):
- Capture client needs or client opportunities
- Keep track of client projects internally and update status reports
- Overall awareness of budgets and tracking methods
- Request jobs within project management system, providing creative brief with all information necessary for creatives to complete tasks/job
- Work with internal/external teams to build pages and test for accuracy
- Be able to make basic updates in the content management system with basic HTML
- Program and/or publish web and social media content according to editorial calendars
- Provide campaign support as needed
- Create social media posts utilizing Canva
- Coordinate yearly surveillance and make updates via the CMS
- Create wrap-up reports using information from Google Analytics
- Provide recommendations based on analytical findings
Qualifications and Skills Include:
- College degree in business, communications, advertising, public relations, marketing or related field is required
- 1-3 years’ experience in content management preferred
- Must be well-organized, extremely detail-oriented, can handle multiple projects simultaneously, and can work under strict deadlines
- Have a strong command of MS Office (Outlook, Word, PowerPoint, and Excel), Basic to intermediate level of understanding of Adobe Creative Suite and Content Management Systems like WordPress and Webflow
- Be able to communicate clear, concise, but detailed instructions in writing
- Experience with customer service
- Basic understanding of HTML is a plus
- Google Analytics, Google Tag Manager certification is a plus
- Ability to multi-task, but most importantly, prioritize
- Ability to present ideas and build presentation decks with clarity and context
- Ability to receive objective criticism and improve upon it
- Critical thinking and problem-solving skills
Red Letter Communications
J. Wade Public Relations is a boutique lifestyle PR and social media firm with a coveted portfolio of top hotel, restaurant, design, real estate, and fitness clients, including 1 Hotel San Francisco, Turks and Caicos Islands Tourist Board, Four Seasons Resort Napa Valley, Four Seasons Hotel Embarcadero, Jordan Winery, Jay Jeffers, Celebrity Chef Michael Mina, Garza Blanca Resorts & Spas in Mexico, Les Bordes Estate in France’s Loire Valley, Yerba Buena Island, Urban Villages (Populus | RailSpur), Yonder Escalante, Tony’s Pizza, and more.
We are currently seeking an experienced social media manager to join our tight-knit team of seasoned specialists. The ideal candidate has 2 – 5 years of social media experience, is highly organized, collaborative, creative, and has a positive can-do attitude. This position reports to our Director of Digital Strategy.
The social media manager’s responsibilities will include:
- Assist to develop social media strategies for a variety of clients across Instagram, Facebook, and LinkedIn
- Act as a day-to-day lead for clients, including account management and responses to timely requests
- Develop social media content calendars
- Develop and edit Instagram Stories and Reels
- Schedule approved content across platforms
- Help to manage photo shoots including shot list development, scheduling, and final photo selections
- Oversee community management (monitoring and responding to comments and DMs)
- Influencer relations, including research, outreach, contracts and briefs
- Assist with paid social media campaigns
- Assist with monthly social media reports
- Monitor social media trends and staying abreast of new platforms and best practices
- Support with managing junior team members
Required Qualifications:
- 2-5 years of work experience with social media content creation
- Strong understanding of the social media landscape, including Facebook, Instagram, TikTok, etc.
- Experience creating compelling social media content
- Excellent writing, storytelling and communication skills
- Understanding of marketing principles and social media analytics
- Working knowledge of content creation, reporting, and scheduling tools like Sprout Social, Later, Canva, etc.
- Highly organized and able to simultaneously manage multiple projects
- Works well in a collaborative team environment
Great corporate culture with many perks that ensure we stay connected while we maintain a hybrid schedule, including quarterly get-togethers, office closure between Christmas and New Year’s, and summer Fridays.
Competitive benefits package with competitive base salary commensurate with experience, year-end bonus, 401(k), and full health care benefits. J. Wade PR also provides ample opportunities for learning and career growth.
San Francisco, Los Angeles, and Denver-based candidates are preferred.
Learn more about the agency and our client roster by visiting www.jwadepr.com and follow us on Instagram at @jwadepr.
J. Wade Public Relations
Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before. We’re partnering with even more customers, and creating more innovative and resilient solutions. And we’re taking our thinking and our whole sector further, every single day.
What you’ll do
We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.
What you’ll bring
· Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes
· Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space
· Excellent knowledge of and experience leveraging Marketo and Salesforce.com
· Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes
This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.
What we offer
Competitive compensation and benefits package including:
– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access
– Hybrid working
– Ongoing training and development opportunities with industry recognised accreditations and qualifications
– Paid time off for training days and voluntary work
– An extra day of leave to celebrate your birthday
– Company pension
– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business
Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.
If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.
BA-J244
Adarma Security
Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before. We’re partnering with even more customers, and creating more innovative and resilient solutions. And we’re taking our thinking and our whole sector further, every single day.
What you’ll do
We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.
What you’ll bring
· Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes
· Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space
· Excellent knowledge of and experience leveraging Marketo and Salesforce.com
· Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes
This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.
What we offer
Competitive compensation and benefits package including:
– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access
– Hybrid working
– Ongoing training and development opportunities with industry recognised accreditations and qualifications
– Paid time off for training days and voluntary work
– An extra day of leave to celebrate your birthday
– Company pension
– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business
Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.
If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.
BA-J244
Adarma Security
Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before. We’re partnering with even more customers, and creating more innovative and resilient solutions. And we’re taking our thinking and our whole sector further, every single day.
What you’ll do
We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.
What you’ll bring
· Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes
· Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space
· Excellent knowledge of and experience leveraging Marketo and Salesforce.com
· Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes
This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.
What we offer
Competitive compensation and benefits package including:
– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access
– Hybrid working
– Ongoing training and development opportunities with industry recognised accreditations and qualifications
– Paid time off for training days and voluntary work
– An extra day of leave to celebrate your birthday
– Company pension
– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business
Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.
If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.
BA-J244
Adarma Security
Digital Marketing Manager
Why take a look?
Ready to raise your game? The Carlstar Group is the industry leader in the specialty tire and wheel market that offers the security of a large global company and the speed/ autonomy of a small company.
You are an up-and-coming digital marketing innovator who has mastered the day-to-day management of your current organization’s channels and products, and now you’re ready to elevate to the next level.
You’ll be a great fit if:
- You are a self-starter and enjoy a fast-paced, constantly evolving, manufacturing environment
- You can “connect the dots” between relevant data and what you’re seeing take place in the production environment
- You are comfortable with risk and driving quick implementation of creative and innovative solutions
- You seek out challenging projects and assignments and see them as learning opportunities
- You demonstrate grit in overcoming setbacks or obstacles
- You have an insatiable hunger to continuously improve yourself and your organization
What you get:
- An exciting, face-paced environment
- The speed in which a “Small-Large” company pushes and supports changes
- Frequent interaction and support from company leadership
- Direct access to C-Suite leadership to help guide you through your career and work-related challenges
- Autonomy to grow and shape the future of the company
- Grooming and development for next level opportunities
- Interactions with industry-leading OEM manufacturers
Company Overview
With approximately $750 million in revenue, The Carlstar Group, LLC (“Carlstar” or the “Company”) is a leading producer of specialty tires, wheels, and assemblies for diverse end markets including: lawn & garden, construction, power sports (primarily all-terrain vehicle tires), trailers, and agriculture.
Carlstar (and its predecessor) have been in the engineered rubber products business for over 100 years and sells its products under many of the most recognized brand names in their respective market segments including Carlisle, ITP, and Cragar, among others. In addition, the Company has one of the broadest distribution channels and the largest installed bases within its served North American markets. The Company is a strategic supplier to leading OEMs such as John Deere, Polaris, Husqvarna, Stanley Black & Decker, and BRP, and is sole sourced on a number of their leading platforms. Approximately 59% of Carlstar’s revenue is derived from higher margin aftermarket sales, leveraging the Company’s large installed base of OEM products. Carlstar has approximately 3,400 employees and operates four manufacturing facilities in both North America and China and twelve distribution centers.
Carlstar is engaged in serving lower volume, higher mix business where the Company must economically manage thousands of SKUs with low individual order quantities through a complex distribution network in a marketplace that highly values timely and accurate order fulfillment.
Through the implementation of efficient operational (enhanced SIOP, lean manufacturing, inventory planning, optimization of the distribution network, redesign and value engineering of compounds and products, improved process control, activity based costing, etc.) and intelligent commercial (dynamic pricing and material margin management, new product development, refined channel management, new account conquests, etc.) strategies, the company is targeting improving performance to over 12% EBITDA margins on substantially higher revenue over time. The company is on a very strong performance trajectory today.
To learn more about The Carlstar Group, please visit the company’s web site: https://www.carlstargroup.com/.
Position Summary
The Digital Marketing Manager is responsible for development and implementation of action plans that build and maximize Digital Marketing and engagement in the company’s business strategy, key products, and services. This position will provide support to Marketing, Sales and Product Managers through the regional execution of marketing campaigns, as well as generate and manage content in alignment with our business strategy.
This position reports to the EVP, Sales and Marketing.
Pivotal Experience & Expertise
Carlstar seeks an action-oriented, self-driven, proven marketing leader, who has demonstrated the intellectual horsepower, energy and creativity to transform a growing, dynamic business.
- Partner with key customers including, Secondary Supply Retailers, Warehouse Distributors, Market segment distributors and online retailers.
- Execute digital marketing and sales strategies in line with the company vision and strategic priorities.
- Lead execution and measurement of digital user acquisition strategies and strengthen relationships with distributors, and channel partners.
- Analyze performance of all digital marketing campaigns, assess against goals (ROI and KPIs), to drive improvement to campaign effectiveness.
- Gather customer insights through market research and ongoing evaluation to support further improvements in capabilities, tools, and methods.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points, including Carlstar’s direct customer interface portal.
- Continually measure and analyze marketing channels, content and critical metrics to improve message delivery and understanding.
- Evaluate emerging technologies and standard methodologies. Provide thought leadership and perspective for adoption where appropriate.
- Develop strategy and priority guidance regarding digital activities focused on website content/upgrades, E-commerce penetration, social media and other digital communications.
- Brand ambassador who has experience with brand transition is a plus.
- Bachelor’s degree in Marketing, Digital Marketing, UX/Design or Communication. MBA or Master’s degree an asset
- Minimum 3 years of experience in marketing
- Extraordinary, highly creative writing skills, with an innate attention to detail
- Strong communication and project management skills, with the ability to juggle priorities and move projects forward while maintaining high work quality
Leadership Capabilities & Culture Fit
- Unquestionable integrity, ethics and judgment. The courage and ability to take a strong position when required for the good of the Company.
- Excellent communication and influencing skills. The ability to be collaborative and creative in their ability to translate complex issues in terms readily understandable to a broad audience.
- Highly intelligent and analytical, possessing the intellectual curiosity to probe and understand how the dimensions within their area of responsibility work and influence the broader business.
- Demonstrated business orientation. This individual must have commercial instincts and financial acumen and will be able to connect operational decisions to the broader business and investment thesis.
- Self-awareness and the natu
- ral ability to build trust and confidence, especially with functional/P&L leaders, his or her peer group, and the executive leadership team.
- Strong interpersonal skills. An ability to positively engage with people at all levels of the organization.
- He or she will embrace a philosophy of transparency, healthy debate and accountability.
The Carlstar Group
If you have first-hand experience of creating and executing complex CRM campaigns and user journeys, we want to hear from you! Denholm is pleased to be working with a super-premium spirits business, who are currently looking for a CRM & eCommerce Activation Manager to join their team on a 12 month fixed term contract.
Reporting directly to the Head of Digital, you will play a critical role in helping to build strong and lasting relationships with consumers capable of driving meaningful growth; from the initial value exchange to deeper, two-way relationships.
Key responsibilities will include, but are not limited to:
- Translate the CRM and DTC roadmap into tangible actions, events and content to deliver awareness through to advocacy, driving forward opportunities for new data capture and customer retention.
- Refine, analyse and enhance consumer data, defining optimum consumer journeys and mechanics – and resulting deliverables (e.g. content, web development).
- Build and manage all email sends, including the testing and deployment of all consumer campaigns and newsletters using Salesforce Marketing Cloud.
- Manage and deploy a rolling CRM comms calendar across all brands, creating a feedback loop between activity and the rolling annual contact plans.
- Activate a global/ local CRM approach and ensure alignment and adoption of the approach across markets, cascading calendars and content to in-market teams.
- Develop and deploy an ongoing segmentation strategy as well as identifying clear pilots to build automated journeys against specific rules and actions, within the CRM platform and wider Salesforce stack.
- Lead point of contact for the central CRM agency, building understanding of specific brand needs within the agency team to best deliver on strategy and output.
- Facilitate data-driven decision making, with a hands-on, pro-active approach
Key skills and experience we are looking for:
- Minimum of 2 years’ experience in a dedicated CRM & eCommerce role, ideally with broader marketing exposure; including demonstrable expertise in building, executing and analysing CRM campaigns, hands-on confidence in identifying and creating consumer segmentation strategies and journeys and supporting eCommerce growth.
- In-depth working knowledge of enterprise-level email service providers (Salesforce Marketing Cloud and familiarity with wider Salesforce stack preferable).
- Proven ability in managing and building complex email and mobile triggers, marketing automations and consumer journeys with demonstrable digital marketing knowledge.
- Commercially minded with the ability to understand consumer relationships in commercial terms and translate CRM and eCommerce deliverables into tangible value.
- A great communicator and influencer with the ability to build positive relationships both internally and externally.
- Experience using CMS systems, particularly in an eCommerce context, with a foundational level of HTML coding skills.
Sound like you? If so, we’d love to discuss in more detail!
Denholm Associates
Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before. We’re partnering with even more customers, and creating more innovative and resilient solutions. And we’re taking our thinking and our whole sector further, every single day.
What you’ll do
We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.
What you’ll bring
· Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes
· Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space
· Excellent knowledge of and experience leveraging Marketo and Salesforce.com
· Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes
This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.
What we offer
Competitive compensation and benefits package including:
– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access
– Hybrid working
– Ongoing training and development opportunities with industry recognised accreditations and qualifications
– Paid time off for training days and voluntary work
– An extra day of leave to celebrate your birthday
– Company pension
– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business
Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.
If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.
BA-J244
Adarma Security
The Senior Manager of Real Estate Analytics and Market Research will lead all aspects of Miller’s Ale House real estate analytical programs. This position will be responsible for developing innovative and best-in-class research programs that provide valuable insights to Miller’s Ale House consumers, competitors, site attributes and market characteristics. The Senior Manager will lead analytical studies for forecasting sales potential at proposed sites, as well as models for optimizing total market level sales and profitability. This role requires a highly collaborative individual who can effectively direct analytical projects, interpret key observations and communicate findings to the Real Estate Committee, Development Teams, and cross-functional partners.
- Collaborate with CDO, Real Estate Director, and Vice President of Real Estate to identify, validate and forecast new Restaurant opportunities and market growth plans.
- Partner with Development, Finance, Restaurant Operations, and other cross-functional departments on analysis of new and existing Miller’s Ale House locations.
- Develop and maintain an accurate and up to date database of store attributes, trade area definitions, consumer profiles and competitor stores. Includes associated GIS databases – demographics, retail, hotels etc.
- Maintain the 5-year growth plan for every market, consisting of existing stores real estate committee approved stores and identified future store locations. The market strategies will incorporate prioritization of identified opportunities, utilizing traditional and non-traditional prototypes.
- Analyze consumer influences and trends that affect the future growth and performance of our stores.
- Stay abreast of new business intelligence trends, technologies, and efficiencies to ensure that Miller’s Ale House research remains best-in-class with the latest offerings in the industry.
- Generate independent sales forecasts and cannibalization estimates, demographic reports and maps and write-ups for approval packages; participate in real estate committee meetings.
- Work with Real Estate Directors on initial review of potential sites to assess likelihood of success and fit with strategy to minimize time spent on inferior opportunities.
- Portfolio Review/Asset Management – assessment of existing locations to establish plan (optimal, relo, close etc.) based on financial performance and lease renewal dates taking into consideration overall strategy for the market.
- Fulfill special requests for demographic data, mapping, competitive analysis etc.
REQUIRED SKILLS AND EDUCATION
- An undergraduate degree in related field (geography, urban planning, business, real estate, statistics and/or market research) required.
- Excellent communications skills – written and verbal – ability to translate technical/analytical information into effective strategic messaging
- Strong presentation skills
- Ability to manage, develop, coach, and mentor development staff, as needed.
- Strong analytical and advanced quantitative skills
- Strong Microsoft Excel and PowerPoint skills
- Collaborative
- Independent decision-making capability and solid business judgment
- Excellent organizational skills
Miller’s Ale House Restaurants