General Staff Jobs

**THIS IS NOT A JOB WITH FORCEBRANDS**

**WE ARE PARTNERED WITH A CLIENT ON THIS SEARCH**

Title: Brand Marketing Manager

Location: Port Washinton, NY (2x/week)

Industry: Wine/Spirits

Position Overview:

We are searching for an energetic, analytical, collaborative, creative thinker with progressive experience across Brand and Trade Marketing and a passion for the wine industry to join our Brand Marketing team.

You will be a key contributor to the development and implementation of an innovative,

consumer-centric brand marketing strategy and support the execution of all programming and

activations across all U.S. markets and channels. This includes brand plan development and execution, ongoing actionable business analytics, media campaigns, sponsorship and event activation, budget and invoicing, cross-functional team leadership, insight-led innovation strategy and development along with leading project management, integrated marketing communication, and retail/on premise point-of-sale development and execution.

Key Responsibilities:

• Leads development and implementation of the annual brand marketing plan and budget to create consumer demand based on strong business analytics and forecasts.
• Leads marketing analysis efforts – Continuously monitors business and brand health performance using internal and external data resources (Nielsen, consumer insights, competitive analysis, business and category trends); effectively consolidates data into key implications for the business and provides recommended actions when necessary
• Manages all project execution including PR/media, advertising campaigns, consumer promotions, merchandising materials, events, digital/social media and coupon programs
• Collaborates closely with internal teams (Portfolio Management Suppliers, Sales, Digital, Creative, Public Relations, and Legal) and external creative agencies, public relations, and strategic retail and promotion partners to bring brand communication to life in a manner that elevates the brand and engages consumers and trade stakeholders
• Participates in market visits to stay abreast of market trends and collaborate with key sales teams to communicate marketing plans and manage day-to-day requests regarding new products, POS, brand plans, visual assets, etc
• Leads day-to-day brand marketing budget management and invoicing process. Ensures dollars are allocated and spent in an efficient and effective manner within budgetary parameters informing Brand Marketing Director when necessary
• Liaises with Portfolio Managers, Operations, Finance & Pricing teams to monitor supply chain
• management, pricing execution and & profitability
• Assists with the development of presentations, brand selling tools (e.g. sell sheets), product mailings, product requests and other marketing related tasks as assigned.
• Supports in the development of consumer target, brand positioning, brand architecture, creative and media planning in partnership with the Brand Director

Who We Want:

• Curious creative who is deeply interested in the world around them, soaking up knowledge and new ideas to pioneer innovative marketing
• Accomplished project manager with superhuman organizational skills and attention to detail; can multi-task and effectively prioritize/manage a large, diverse workload with a positive sense of urgency; able to develop and execute large marketing programs under tight timelines and evaluate creative against brand strategy; exceptional follow-through
• Confident self-manager who is motivated to achieve goals and complete projects independently in a fast-paced atmosphere while also knowing when to collaborate with the team and loop in manager
• Passionate, effective communicator who can bring brand stories and marketing plans to life via engaging verbal and written communication
• Kind heart with exceptional interpersonal skills to collaborate with key functional areas, build a positive, inclusive company culture and adapt to various work styles
• Measured decision-maker who focuses on taking decisive action to get things done while finding optimal balance between quality and protecting the bottom-line; Strong business/financial acumen & budget management
• Respectful questioner and influencer who is not afraid to probe ‘the status quo’ and challenge current thinking while also being open and agile to feedback; Experience influencing others without authority internally and externally
• Analytical brainiac with a demonstrated aptitude to dig into data to identify trends and actionable insights
• Tech savvy with proficiency in Microsoft Office (Word, Excel, PowerPoint), social media platforms (Instagram, Facebook, Pinterest) and reporting platforms (Nielsen)

Preferred Qualifications:

• Bachelor’s degree and minimum 5-7 years of experience in Brand Marketing, or related marketing field required (CPG, alc/bev, and/or entertainment brand experience a plus)
• Strong understanding of the U.S. consumer required
• Strong knowledge of wine required (Italian Fine Wine and/or WSET Level 2 a plus)
• Fluency in Nielsen Analytics required (Discovery a plus)
• Strong understanding of social media strategies and tactics; current on all viable platforms
• Understanding of the US 3-Tier system, its laws, and state-by-state variances a plus
• Understanding of trade marketing, particularly U.S. Chain Stores (e.g. Total Wine, Kroger, etc) a plus
• Foreign language skills, especially Italian, a plus
• Domestic travel up to 10%

Location:

This position requires 2 days a week in our Port Washington office and 2 days remote. A day a week fluctuates between NYC and Syosset offices. Additional flexibility re: working remote on case-by-case basis with manager approval.

Benefits Overview:

We offer a competitive compensation package including medical, dental, vision, life insurance,

401(K), paid vacation, personal time off and 11 paid company holidays.

ForceBrands

The Assistant Marketing Director will be responsible for learning and demonstrating the capability to lead the overall success of property marketing, including strategy development and implementation, planning, program development and implementation, expense budgeting and processing, and team supervision and development. Additionally, responsible for learning key marketing functions including promotions, events, player development, Boyd Rewards, and competitor analyses

This is a paid training program getting you ready to be a Director of Marketing at your own casino. Once successfully completing this program you would be relocated to one of Boyd Gaming’s 28 properties within the US. The program last about 1 year.

DUTIES

• The Assistant Marketing Director will learn and demonstrate the capability to develop, prioritize, and implement property marketing strategic plan; including marketing programs which successfully achieve the property’s marketing and business goals and are properly aligned with the company, regional, and property brand.
• Learn and demonstrate the capability to deliver, monitor, and improve guest service and satisfaction along with meeting/exceeding property financial goals.
• The Assistant Marketing Director will partner with Director of Marketing to closely monitor competitive and industry trends to ensure the property(s) is responding to developments and remaining competitive.
• Assist the Director of Marketing in creating annual and program budgets and monitor progress toward maintaining property budgetary goals.
• Work closely with the Director of Marketing to analyze and report on success of marketing programs, including the generation of incremental revenues and ROI.
• Support all marketing managers and indirectly support all staff within each marketing area.
• The Assistant Marketing Director will work with Director of Marketing to select and manage cost-effective outside vendors and closely monitor their performance.
• Ensure all marketing activities, staff, and outside partners are in full compliance with all regulatory, company, and property policies and practices.
• Coordinate marketing support with all other operational departments.
• Represent marketing for the property executive team as required.
• Learn and demonstrate capability (where applicable) with database analyses, direct marketing, promotions programming, advertising, creative development, digital marketing, hotel yield, and entertainment.
• Communicate marketing plans, programs, and results to other key departments and team members.
• Availability to travel within the region as required, may include extended property assignments.
• The Assistant Marketing Director will regularly meet with assigned subject matter expert mentor and regional SVP to discuss performance and progress.
• Performs other related duties as assigned by management

REQUIREMENTS

• Bachelor’s Degree in Marketing, Advertising, Business or related field
• Four (4) years marketing experience
• Three (3) years of supervisor/management experience strongly preferred
• Strong written and oral communication.
• Knowledge of all computer software and office systems.
• Must be able to obtain/maintain any necessary certifications and/or licenses.
• Must be able to travel, at minimum, within the assigned region including extended property assignments
• Must be eligible to relocate, at minimum, within the assigned region

COMPETENCIES

• Innovative: Looks at issues from a fresh viewpoint and adapts to the changes created by the environment. Willing to take risks and explore the new, untested and unknown.
• Feedback: Gives positive feedback when appropriate, but also addresses inadequate performance or inappropriate behavior. Provides frank and direct feedback to others.
• Communication: Believes in the importance of keeping others informed. Spends time clearly defining expectations.
• Excitement: Has the ability to help people feel good about themselves and their work. Displays a high level of energy, intensity and enthusiasm.
• Strategic: Has the ability to analyze the future impact that a decision made today is likely to have. Understands the interdependence of various work units and the importance of integrating their activities
• Ethics: Demonstrates integrity and exercises discretion in handling confidential information.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

Ameristar Casino Resort Spa St. Charles

Are you outgoing, love connecting with people, going to events and know how to get things done

in the Food & Beverage industry?

BVRG is looking for a Brand Activation Manager who loves on-premise channels, has existing

connections or otherwise knows how to get their foot in the door. The right candidate has

experience in the beverage/spirit industry and/or hospitality space with relevant marketing/PR/

Digital backgrounds.

What is this role like?

The Brand Activation Manager (BAM) serves as a dedicated Sales & Marketing resource within

the Miami territory for their Italian Brand Waters, S.Pellegrino and Acqua Panna. In this

role you are accountable for the development of the brand portfolio in on premise channels and

responsible for growing distribution, driving volume, and establishing effective guest marketing

programming. Additionally, the ideal candidate will have credibility in the Alcohol-Beverage

industry and develop account relationships to drive velocity through engagement, brand

advocacy, and brand education with consumers, trade, and the bottler(s).

How about a look into your day-today?

Key Account Management (35%):

● Build trusting relationships with key on-premise customers to collaboratively build their

profitability through the implementation of BVRG Marketing Programs

● Serve as the primary contact for brand expertise/training to consumers and trade at on-

premise top trending and influential accounts

● Assist in the development and modification of marketing programs

● Drive brand image using multiple channels

● Implement the appropriate drink strategy

● Drive food menu & drink menu branded placements

● Manage corresponding budgets built specifically to support activations

Field Marketing Activation (30%):

● Work creatively to identify “non-traditional” events for potential brand support. Event

selection must be in line with the brand pillars: Gastronomy, Lifestyle, Food as Culture,

etc.,

● Provide relevant social media content to Field Marketing; mentions, hashtags, etc..

Content needs to be in line with brand guidelines

● Develop relationships with influencers and social media channels to cross promote

brand with brick and mortar restaurants, events, etc., to drive engagement

● Manage a list of influential image accounts while continuously identifying new potential

image accounts

● Support Marketing Manager in implementing trade materials, use of POS materials and

any other operative implementation of tailor-made (and fun) activities (menus, mixology,

etc.)

Route to Market Alignment (15%):

● Support sales teams. Establish strong working relationships with the bottler sales teams

by cultivating relationships, delivering business back to the bottler in addition to being the

go-to person for product & brand information

● Coordinate with bottler sales teams to ensure growing distribution of brand portfolio.

● Secure and conduct alignment meetings with key bottler stakeholders to launch new

programming, brand and product training and incentive activities

Communication & Reporting (20%):

● Reply to emails on a daily basis

● Weekly team meetings and Quarterly Review(s)

● Calling on accounts; proactive follow up

● Managing logistics and critical path for events and activation

● Track KPI activity in “real-time”

● Submit expense reports (with hard copy receipts)

Minimum Requirements:

● 1 – 3 years of beverage sales experience; On-Premise, Alcohol-Beverage experience

preferred

● Experience in the hospitality industry

● Adept at networking, selling, and interacting with diverse groups of people

● Excellent communication and presentation/public speaking skills

● Ability to develop and maintain effective working relationships with all members of

extended sales and brand teams

● Has strong business acumen, and experience using including Microsoft Office, and Slack

● Ability to work with relevant social media channels and understand the brand’s social

media strategy

● Understands how to get things done by leveraging opportunities against multiple

resources

● Willingness to work unconventional hours when necessary (nights and weekends)

● Must be willing to live in the focus market (Miami)

● Must have a valid Driver’s License and be able to drive/travel through the designated

market area

Some great benefits of working with us:

● Competitive salary

● Medical insurance

● Transportation allowance

● Digital/ tech allowance

● Expense account

● EAP Services

● Telehealth and tele-veterinary services

● Whole-life insurance policy

● Bonus potential

● Experience the trendiest events and restaurants in your city

● 100% remote (must live in Miami area)

● Possibility to travel to other major metros

Industry

• Marketing & Advertising

Employment Type

Full-time

Edit job description

BVRG

This role will be based in our Flipcost HQ in Sacramento, California.

About the role

We are looking for an experienced Marketing Operations professional with a background in ECommerce and direct-to-consumer business solutions. You will work cross-functionally with Flipcost’s go-to-market (GTM) organization, including Consumer Marketing, Business Systems, Customer Success, and Logistics, to streamline processes and perform ad hoc data analyses to offer recommendations and improve processes for the direct-to-consumer business. Reporting to our Director of Consumer Marketing, you will administer changes on a company website, Amazon, and any additional eCommerce channels and notifications and demand planning processes for the Consumer business.

Responsibilities

• The eCommerce Manager will develop and execute our eCommerce strategy for our own stores and digital marketplaces

• This position will ensure brand awareness and will optimize online experience consistent across platforms and geographies

• This position will report to the Senior Director of Digital Marketing & eCommerce

• Owns Flipcost global end-to-end consumer purchasing experience, including owned online stores and presence on external marketplaces

• Drives eCommerce strategy, including loyalty, offers, subscriptions, discount, and referral programs

• Maximizes sales on a company website, Amazon, and any additional eCommerce channels

• Drives collaboration with cross-functional teams, including brand and digital marketing, sales, finance, operations, and supply chain, to maximize eCommerce sales and the consumer buying experience

• Experiments with and introduces new eCommerce capabilities

• Creates and gains organizational alignment on eCommerce launch plans for new products on existing platforms and for new geographies and new eCommerce stores

• Sets, measures, and continuously optimizes key digital and sales metrics related to online store performance

• Develops an eCommerce marketing budget, metrics, and measurement program for all initiatives

• Manages eCommerce agencies and partners as necessary to achieve objectives

Qualifications

• Bachelor’s degree or higher

• 4+ years total eCommerce and digital marketing experience

• Strong knowledge of eCommerce platforms, including Shopify, Walmart, and Amazon

• Built or optimized online stores

• Track record of making data-driven decisions, operating with an agile, test/learn/iterate operating mindset

• Hands-on experience in SEO, and SEM, and have managed digital marketing campaigns

• Bias toward action when faced with uncertainty or a new challenge

• Excited about solving complex problems that will improve people’s health around the world

• Resourceful and skillfully leverage internal and external networks and build new connections and relationships to reach business goals

• High sense of ownership and accountability for your work

• Diversity & inclusion and striving to maintain a respectful, open, and fun environment at work

Flipcost

KP Aviation, an international supplier and procurer of aftermarket aviation components and assets, is searching for the next key member of our team! The Director of Product Line – Airframe is responsible for managing a team of Product Line Managers and Product Line Representatives including all functions involving the evaluation, acquisition and repair of all assets and material packages KPA looks to purchase. The evaluation of assets will include building a financial model (pro forma) that establishes the buy price and expected revenue as well as gross profit for the project. In addition, you will be responsible for inventory turns, establishing target price and accurately report current market conditions based on product line/platform. Performs other request and duties as assigned by management.

Your role will take you to new heights, as you’ll be tasked with these essential job responsibilities:

• Manages team of managers and/or representatives through their responsibilities within the department.
• Achieves the annual financial GM plan set by KPA.
• Creates and maintains vendor/customer relations to increase opportunities to purchase complete assets or trade in material packages.
• Establishes a material plan to identify material KPA will always want to have in inventory to support customer/market requirements.
• Always look to reduce overall KPA costs.
• Builds a sustainable asset pipeline to meet KPA’s long term financial growth/sales projections.
• Meets inventory turn requirements established in the project pro forma.
• Establishes target pricing for all material KPA has invested in that will lead to a maximization of gross profit while still achieving established turns.
• Supports sales with price and availability of large package sales.
• Evaluates airframe and material packages following the established pro forma methods and detailed understanding of the paperwork provided for each package.
• Works through any trace issues of assets currently in inventory.
• Reviews and understands records provided by vendors prior to asset acquisition.
• Tracks proforma projections vs actuals and understand shortfalls and upsides on yields/market changes so that KPA can achieve the gross profit target.
• Works with leadership to establish annual financial plan at both revenue and gross margin lines.
• Works with sales team to identify upcoming projects and identifying new end users we can target as customers based on our ability to support their needs with the incoming material.
• Supports sales in marketing of lease assets to potential customers.
• Supports sales and operations in the acquisition and supply of material, and assist with any technical requirements, for assets that are in repair.
• Upholds KP policies, procedures, and company image.
• Develops exit strategies for aging material (scrap projects/ lot sales etc.) .
• Identifies material to send for repair .
• Understands current key customer base to help in the evaluation off what assets/platforms needed to support financial plan.
• Maintains and updates market intelligence that includes pricing/value of parts.
• Maintains and updates market trends and monthly lease pricing of assets and assist portfolio manager in depreciation and residual value calculations.
• Understands and communicates market trends on new and current platforms.
• Assists and supports project management (tear-downs, acquisition, technical acceptance, purchase agreements, records).
• Attends conferences that will aid with the acquisition of assets and package sales of aging material.
• Travels with sales members to customers to support potential program/contract opportunities.
• Supports aircraft teardown efforts when required.
• Performs any other requests or duties as assigned by management.

To succeed in this role, you’ll need to have:

• Strong knowledge of financial and economic principles
• Knowledge of computer programs including advanced skill with Microsoft Office applications and computer literacy
• Knowledge and understanding of project cashflows and IRR calculations
• Advanced skill in utilizing Microsoft Excel and manipulating data
• Strong skill in decision making/analysis
• Skill in verbal and written communication
• Skill in problem solving and ability to find solutions under pressure
• Skill in evaluating airframe packages and assets
• Ability to develop and leverage relationships with management and team members to gain support and achieve results
• Ability to support and consult with management and team members in the administration, interpretation and application of data and ongoing analyses
• Ability to review orders and documents for accuracy, organize related material, and track status of sales, etc.
• Ability to communicate effectively with partners, team members, management, and others
• Ability to be polite, considerate, and an effective communicator in stressful situations
• Ability to set goals and determine intermediary steps to achieve results and determined objectives
• Ability to be flexible, self-directed, motivated, and multitask in stressful and fast-paced environment
• Ability to prioritize while utilizing problem solving skills when dealing with unforeseen circumstances
• Ability to research and analyze information to make recommendations
• Ability to demonstrate professionalism and a team-driven attitude

• High School diploma or equivalent required.
• Finance or economics degree/program preferred.
• Experience with back-to-birth and commercial trace required.
• Progressive project or supervisory experience required.
• Minimum of 3 years of experience managing multiple airframe product lines and/or managing multimillion dollar sales for end-user customer base.
• Minimum of 5 years of experience working within the aviation industry required; experience evaluating commercial aircraft airframes preferred.
• Experience with AvSight, Quantum or similar system preferred.

We significantly value our employees and believe in compensating each with a substantial benefits and compensation package including:

• Starting Salary Range based on experience and qualifications
• Very Attractive Bonus Plan based on individual and company performance

• Generous Medical, Dental, Vision, Life and Short-Term Disability coverage (Employer pays 100% of employee premiums and portion of dependent coverage)
• 401(k) Plan with Employer Contribution
• Profit Sharing and Bonus opportunities
• Voluntary ancillary plans including Life Insurance, Accident and Hospital coverage
• Paid Time Off and Paid Holidays

*Remote work may be available dependent on experience and location.

KP Aviation is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, veteran status, disability status, age, or other legally protected characteristic. Employment is based on qualifications, merit, and business need.

KP Aviation

KP Aviation, an international supplier and procurer of aftermarket aviation components and assets, is searching for the next key member of our team! The Product Line Manager – Airframe is responsible for managing a team of Product Line Representatives in all functions involving the evaluation, acquisition and repair of all assets and material packages KPA looks to purchase. The evaluation of assets will include building a financial model (Proforma) that establishes the buy price and expected revenue as well as gross profit for the project. In addition, you will be responsible for inventory turns, establishing target price and accurate report current market conditions based on product line/platform. Performs other request and duties as assigned by management.

Your role will take you to new heights, as you’ll be tasked with these essential job responsibilities:

• Manages team of representatives to handle tear-downs and oversee inventory uploads/discrepancies that need to be addressed with teardown shops.
• Achieves the annual financial GM plan set by KPA.
• Creates and maintains vendor/customer relations to increase opportunities to purchase complete assets or trade in material packages.
• Establishes a material plan to identify material KPA will always want to have in inventory to support customer/market requirements. Manage material plans through long term purchase and stocking levels utilizing min/max, ROP, ROQ, delivery etc.
• Reduces overall KPA costs.
• Builds a sustainable asset pipeline to meet KPA’s long term financial growth/sales projections.
• Meets inventory turn requirements established in the project Proforma.
• Establishes target pricing for all material KPA has invested in that will lead to a maximization of gross profit while still achieving established turns.
• Supports sales with price and availability of large package sales.
• Evaluates engine, airframe, material packages following the established Proforma methods and detailed understanding of the paperwork provided for each package.
• Works through any trace issues of assets currently in inventory.
• Reviews, understands, and accepts records provided by vendors prior to asset acquisition.
• Oversees proformas based sales and yields of material.
• Works with leadership to establish annual financial plan at both revenue and gross margin lines.
• Works with sales team to identify upcoming projects and identifying new end users we can target as customers based on our ability to support their needs with the incoming material.
• Supports sales in marketing of lease assets to potential customers.
• Supports sales and operations in the acquisition and supply of material, and assist with any technical requirements, for assets that are in repair.
• Upholds KP policies, procedures, and company image.
• Evaluates and identifies opportunities to sell aging inventory.
• Identifies material to send for repair.
• Understands current key customer base to help in the evaluation off what assets/platforms needed to support financial plan.
• Maintains and updates market intelligence that includes pricing/value of parts.
• Maintains and updates market trends and monthly lease pricing of assets and assist portfolio manager in depreciation and residual value calculations.
• Understands and communicates market trends on new and current platforms.
• Assists and supports project management (Teardowns, acquisition, technical acceptance, purchase agreements, records).
• Attends conferences that will aid with the acquisition of assets and package sales of aging material.
• Travels with sales members to customers to support potential program/contract opportunities.
• Supports aircraft teardown efforts when required.
• Performs any other requests or duties as assigned by management.

To succeed in this role, you’ll need to have:

• Knowledge of basic financial and economic principles
• Knowledge of computer programs including advanced skill with Microsoft Office applications and computer literacy
• Advanced skill in utilizing Microsoft Excel and manipulating data
• Skill in decision making/analysis
• Skill in verbal and written communication
• Skill in problem solving and ability to find solutions under pressure
• Ability to develop and leverage relationships with management and team members to gain support and achieve results
• Ability to support and consult with management and team members in the administration, interpretation and application of data and ongoing analyses
• Ability to review orders and documents for accuracy, organize related material, and track status of sales, etc.
• Ability to communicate effectively with partners, team members, management, and others
• Ability to be polite, considerate, and an effective communicator in stressful situations
• Ability to set goals and determine intermediary steps to achieve results and determined objectives
• Ability to be flexible, self-directed, motivated, and multitask in stressful and fast-paced environment
• Ability to prioritize while utilizing problem solving skills when dealing with unforeseen circumstances
• Ability to research and analyze information to make recommendations
• Ability to demonstrate professionalism and a team-driven attitude

• High School diploma or equivalent required.
• Finance or economics degree/program preferred.
• Sales or data analysis experience required.
• Progressive project or supervisory experience required.
• Minimum of 3-5 years of experience working with commercial airlines required; experience evaluating commercial aircraft airframes preferred.

We significantly value our employees and believe in compensating each with a substantial benefits and compensation package including:

• Starting Salary Range based on experience and qualifications
• Very Attractive Bonus Plan based on individual and company performance

• Generous Medical, Dental, Vision, Life and Short-Term Disability coverage (Employer pays 100% of employee premiums and portion of dependent coverage)
• 401(k) Plan with Employer Contribution
• Profit Sharing and Bonus opportunities
• Voluntary ancillary plans including Life Insurance, Accident and Hospital coverage
• Paid Time Off and Paid Holidays

*Remote work may be available dependent on experience and location.

KP Aviation is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, veteran status, disability status, age, or other legally protected characteristic. Employment is based on qualifications, merit, and business need.

KP Aviation

Diamond Mattress is a Top 20, fourth-generation mattress manufacturer specializing in the production and distribution of high-quality mattresses. With a primary focus on wholesale B2B sales, we have established strong partnerships with retailers and distributors nationwide.

Additionally, we are expanding our presence in the direct-to-consumer (D2C) market and are actively seeking opportunities to grow our e-commerce platform. As the Marketing Director, you will play a pivotal role in driving our marketing strategies, promoting brand awareness, and maximizing sales growth across all channels.

As the Marketing Director at Diamond Mattress, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, increase sales, and support our growth objectives in the wholesale B2B and D2C markets. You will collaborate closely with cross-functional teams, including sales, product development, and e-commerce, to ensure alignment and maximize marketing effectiveness.

Our Ideal Candidate Mindset:

• Has a growth mindset, positive attitude + radiant energy. You know how to get others excited about what you’re doing
• Has a can-do attitude and is a self-starter
• Leads, coaches and engages team members with a collaborative attitude, is not perfectionistic, and open to feedback and working to get things done
• Enjoys coming up with new ideas and is enthusiastic about seeing those ideas through
• Excellent interpersonal skills, and independent work style

Responsibilities:

1. Marketing Strategy and Planning:

– Develop and implement an integrated marketing strategy that aligns with the company’s overall objectives and targets both the wholesale B2B and D2C markets.

– Conduct market research and competitor analysis to identify trends, opportunities, and potential risks.

– Define target customer segments and create customer-centric marketing initiatives to effectively reach and engage them.

2. Brand Management:

– Develop and maintain a strong brand identity for Diamond Mattress, ensuring consistency across all marketing channels and touchpoints.

– Oversee the creation of compelling brand messaging, value propositions, and product positioning to differentiate Diamond Mattress in the market.

3. Digital Marketing and E-commerce:

– Lead the development and execution of digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing, to drive traffic and conversions across the company’s e-commerce platform.

– Utilize data-driven insights to optimize marketing campaigns and website performance.

4. Advertising and Promotions:

– Plan and execute advertising and promotional campaigns, in collaboration with external resources, both online and offline, to drive brand awareness, support product launches, and increase market share.

– Monitor campaign performance, analyze results, and make data-driven recommendations for continuous improvement.

5. Marketing Collateral and Sales Support:

– Work closely with the sales team to develop marketing collateral, sales tools, and training materials that effectively communicate Diamond Mattress’ value propositions and support their sales efforts.

– Lead the management and planning of Tradeshow events. Mainly the Las Vegas Market which is 2x per year at our permanent showroom in Las Vegas.

6. Budgeting and Resource Allocation:

– Develop and manage the marketing budget, Identify cost-saving opportunities, ensuring efficient allocation of resources across various marketing initiatives to maximize ROI.

7. Marketing Calendar Management:

– Create and maintain a comprehensive marketing calendar that outlines key campaigns, promotions, product launches, and other marketing activities.

– Collaborate with cross-functional teams to ensure alignment of marketing initiatives with product availability, sales goals, and overall business objectives.

Benefits Include:

• Salary + Bonus
• Health & Dental Insurance
• Life Insurance
• 401(k) with 3% company contribution of gross pay
• Vacation, Sick, Birthday, and Holiday Pay
• Working with a motivated, engaging team in a growth-oriented environment

Requirements:

– Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.

– Minimum 5-10 years of experience in marketing, with a proven track record in strategic planning and execution.

– Experience in the mattress or furniture industry is desirable.

– Strong knowledge of B2B marketing strategies and tactics, including experience working with wholesale distribution channels.

– Proficiency in digital marketing techniques, e-commerce platforms, and online customer acquisition strategies.

– Demonstrated success in building and managing brand identity and executing integrated marketing campaigns.

– Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

– Analytical mindset and proficiency in using data-driven insights to make informed decisions and optimize marketing efforts.

– Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.

Join Diamond Mattress and become an integral part of our team, driving marketing initiatives that will shape the future growth of our business. Apply today and contribute to our mission of providing exceptional sleep solutions to customers nationwide.

Diamond Mattress

Digital Marketing Manager

Our marketing team is looking for a creative strategist who is obsessed with leveraging great content to drive measurable results and bring in new business. You will own bringing our content and offers to market by curating, placing and refining where our content lives across all of ACT’s digital properties, including web, social, events, and any other channels that you identify as valuable for the business.

At ACT, you will play a key part in delivering amazing customer experiences for Fortune 500 brands that you know, love, and engage with every day. Your role in the business will be to deliver the strategy and creative eye for putting content and campaigns into market.

As our lead digital strategist, we expect you to be up-to-date with the latest digital technologies and best practices for positioning content and offers across every channel – web, social media, events, etc. Your day-to-day will be focused on activating new content across our digital properties, finding new ways to create value from our existing content library, and collaborating with your sales and marketing teammates to demonstrate and track how marketing tactics are performing in market.

If you’re passionate about making content work and bringing quality leads to our sales teams, this is the role for you.

Responsibilities

• Create, deploy and optimize landing pages to support marketing activities across the business, including web, social, events, ads and ABM tactics.
• Design creative assets as needed to execute campaigns
• Repurpose existing content to expand our content library and get the most value out of our content budget
• Be our go-to creative resource, moving quickly, creatively and efficiently when time-sensitive market opportunities emerge
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with stakeholders including Recruiting, Sales and others to ensure brand consistency and alignment with business goals
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. landing pages, banners, profile pictures, blog layouts, etc)
• Suggest and implement new features to develop brand awareness, e.g. promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Qualifications

• Bachelor’s degree or equivalent experience and demonstrated talent in Communications, Marketing, Writing, Political Science, or related discipline
• 5+ years’ experience in B2B marketing roles
• Exceptional copywriting skills
• Ability to identify, develop and curate creative content
• Familiarity with SEO, keyword research and Google Analytics
• Experience with marketing automation and social management platforms such as Hootsuite, Hubspot, Marketo, etc
• Knowledge of business process outsourcing or adjacent industry preferred but not required
• Healthy sense of humor and humility is mandatory

Who We Are

ACT is U.S.-based business process outsourcing provider delivering world-class total experience solutions. What that means in lay terms is that we help companies deliver amazing customer experiences by committing to provide extraordinary employee experience, digital experience, and user experience, in a multi-experience, omni-channel model. We are inventive, technology minded, and customer obsessed. We go beyond the call to make every interaction count.

And by the way, working at ACT is more than just a job – it’s an opportunity to join something bigger. As an employee-owned company, all our employees have a path to becoming shareholders and co-owners in the company. When you join ACT, you are taking control of your future and benefiting directly from our company’s success. You will be personally rewarded for your contributions as our company shares grow in value.

Advanced Call Center Technologies, LLC

We have an exciting opportunity for a Senior Manager, Integrated Marketing Manager with the top leading multimedia and creative software company in the world. This position will build and implement programs to grow our brand differentiation and drive demand and acquisition. This role requires a passion for combining creativity with analytics to drive material results, and strong leadership capabilities with the ability to manage cross-functional teams, external agency partners and global regional teams.

Responsibilities:

• Develop and execute plans to drive full funnel integrated marketing campaigns that increase awareness, drive demand, and build overall growth for Adobe Express.
• Support ongoing campaign efforts (planning, supervising development of materials, distribution).
• Collaborate with the product and product marketing teams, cross functional marketing departments (Strategy, Social, Search, Display, Email/Engagement, Creative Studio teams), and global marketing teams to deliver effective marketing communications to meet the business objectives. Adheres to budgets, schedules, work plans, and performance requirements.
• Drive quarterly plans, creative briefs, campaign creative, and editorial calendar for all marketing programs, including social, advertising, and activations. Includes defining content requirements, managing cross-functional team check-ins, and supervising analytics, insights and optimization.
• Responsible for briefing creative resources and overseeing timely delivery of all content & assets, as well
• Ensure visual and messaging consistency across programs, audiences, and regions.

Skills and Experience:

• BA/MBA
• Over 7 years related work experience.
• Experience in outbound, consumer facing marketing and integrated campaign planning preferably with agency/vendor management experience and/or experience in the tech/software
• Critical thinking, ability translate strategy to near term tactics. Writing creative briefs, shepherd on-strategy creative development, executing in-market launch, coordinate media plans
• Brand publisher approach to guide the content our audience is looking for and optimize the path to conversion
• Analytical and data orientation. Excellent at both quantitative and qualitative analysis, with ability to take digital marketing and product usage data to glean insight and set plans of action
• Loves the details – strong project management capabilities and work with cross-functional organizations to communicate and meet objectives
• Excellent Communicator: optimally defines and communicates the strategic priorities, roles and responsibilities vital to achieve that vision
• Proven relationship-building skills and experience with internal and external partners.
• Open and collaborative – share insight, spirit and energy as a team member

Compensation:

• $52.50 to $70.00 per hour.

Cypress HCM

This role will be responsible for effectively and appropriately presenting company products to payer decision-makers, which is vital to ensure that patients can access the company’s groundbreaking medicines at affordable costs. This position will involve close collaboration with various teams, including Market Access, Brand Marketing, Market Research, and Digital Centric Collaborations, to formulate and communicate the payer marketing strategy.

Job Responsibilities:

• Lead the development and design of the Payer Value Prop across multiple therapeutic areas, indications, and assets
• Responsible for the creation of payer marketing narratives and resources that support overarching brand strategy and drive appropriate formulary access across Axsome’s in-market assets
• Leverage data, internal and external insights, and market events to craft a compelling narrative in the payer space ensuring patients have affordable access to Axsome’s innovative therapies
• Work closely with the Payer Sales team and Market Research to leverage internally and externally generated insights that inform an impactful strategy
• Partner with the HEOR team to deliver value messaging to payers that are substantiated by real-world evidence generation/synthesis
• Serve as point of contact with the Brand team, ensuring the payer point of view is represented and that payer access efforts support the overarching Brand Strategy
• Manage, effectively and efficiently, multiple projects that require cross-functional buy-in across different indications and therapeutic areas
• Manage agency efforts including scope, budget, and progress ensuring high-quality projects are delivered in a timely and compliant fashion

Requirements:

• Bachelor’s Degree in Science, Business, Accounting, Finance, Mathematics, or related field required, MBA preferred
• Minimum 3+ years of Payer Marketing experience or other Market Access related activities
• Minimum 5+ years of Pharmaceutical Industry related experience
• Ability to work on-site Monday, Tuesday, and Thursday

Experience:

• Deep understanding of the U.S. healthcare market: reimbursement, and payment models including legal and compliance requirements is critical to the role
• Excellent problem-solving abilities and demonstrated critical thinking
• Strong understanding of the payer landscape and how payer decision-making impacts providers and their patients
• Possess a strong intellectual curiosity and the desire to learn how clinical trial data and RWE factor into payer decision making
• Proven project management experience
• Ability to influence internal and external stakeholders
• Excellent oral, written, and presentation skills with the ability to use numbers and data to tell a story, influence decision-makers, and explain complex concepts clearly to a variety of audiences
• Previous product launch experience, preferably in the CNS space
• Familiarity with the current legal and regulatory landscape pertinent to the industry

SQRL